GameBandits: Nobody likes feeling left out. This is basic human nature. However, one of the most effective marketing approaches is to make a small group of people feel exclusive or appeal to the human desire for exclusivity. This is the dilemma Bethesda Softworks, the developer of The Elder Scrolls 5 – Skyrim, finds itself in. When it announced that Xbox 360 users will be the first to get access to DLC content for
The Elder Scrolls 5 – Skyrim, PS3 users felt left out. Bethesda should have known better – it should have seen this coming. It is not like we haven’t seen this before.