Looks like it isn't Bethesda itself that is suing Notch.
Hey, that is a technicality but I guess you are right.
Just trying to clarify. It isn't actually Bethesda that are the bad guys
I'm pretty sure you can't trademark "scrolls" for obvious reasons, anyways, this doesn't cost developers money since they pay lawyers year round. Just some typical retarded shit lawyers pull to get some quick cash.
Well it's really whatever legal firm Zenimax hired to represent them.
let me explain it for people: Companies have a thing called TRADEMARKS. These things the company owns and no one else can use. the problem is that if you DON'T ENFORCE THE PROTECTION of your trademarks, then you legally lose the right to them. So i understand WHY zenimax is suing Mojang. Zenimax is just basically creating a paper trail that shows "Hey! we are protecting our trademarks, so the courts can't side against us if they are infringed upon in the future" the unfortunate thing is that they picked Mojang of all people to exercise their legal procedures. It would have been fine and all and they could have settled nicely with Mojang, who was more than willing to come up with solutions. the absolute DICK move the lawyers who were hired are trying to do though, is to get MOJANG to PAY THE LEGAL FEES FOR ALL THIS. That's what really grinds my gears.
The idiot lawyer who started this crap needs fired, they have no legal ownership of the word "scrolls" at all. Maybe he/she should go and read up on the legislation which he/she is meant to know inside out. If Mojang have to pay a penny for any legal representation then they have every right to sue Zenimax back for the costs.
To be fair lawyers are designed to get cash over things like this happening. A pedantic bastard who screws every one he can find out of every god damn penny he can get out of them for the most petty of legal infringements is a damn good lawyer. Unfortunately he's also a walking PR disaster. Some multi-million corporation that deals on jewellry or oil isn't going to care because people who buy jewelry don't make online forums about it and pore over every action of their favourite jewelry company in the hopes they find juicy gossip about an upcoming necklace. But games are closely tied to the community and there's a powerful bond of trust an loyalty between devs and consumers. So while legal practices like this might not hurt coca-cola or whatever, it will however damage bethesdas reputation. And it's no surprise it's Bethesda doing this either. Their parent company isn't a dedicated games company and so is probably used to doing things like this over products in other industries.
Zenimax is the main publishing company for Bethesda, id Software's RAGE and several other studios/games. Basically, Bethesda has very little to do with this, but Zenimax is founded by Bethesda itself, so it might seem confusing.
Thank you, I was wondering what the hell was going on! Isn't Bethesda also the ones sueing ZeniMax for that Fallout MMORPG?
That's one heck of a situation actually. Basically, it goes like this: Interplay, the original developer behind Fallout 1 and 2, had to start developing the Fallout MMO by april 4 2009, but they didn't make the deadline. Bethesda, who had required the rights to the franchise in order to develop Fallout 3, threatened to pull the plug on the project. Eventually they started working on it and it went fine for a while. Then, all of a sudden, Bethesda(!) sues Interplay, because it turned out Interplay wasn't allowed to use anything belonging to the franchise itself. They were only allowed to use the name. I know it's ridiculous, but it's the truth...
Somebody must tell Bethesda that we are not stupid. We know the difference between "The Elder Scrolls" and "Scrolls". Bethesda, back off. We know is not the same IP...
Things like this irritate me. You can't own every word in a title. It's like trying to trademark yellow or blue, because they exist in your game. All this is going to do is generate terrible feelings towards another big company trying to screw a nice little innovative developer. Put away your lawyer dicks and present the warm bosom of employment to a great developer like Notch.
Well, if a company made a movie called "Star Wars" and cited it was about a war in the stars and not a funny sounding guy in a black mask, George Lucas would have plenty of right to file suit.
Of course it is zenimax. Not sure why Bethesda gets put the responsibility for everything. Just like the way they 'apparently' develop games they publish >_>
because zenimax was created BY the Bethesda team to handle the publishing and legal side of things. it was created to keep the developers from handling all aspects of the company and can concentrate better on their main jobs.
lol, Im not sure the law on this but im pretty sure a trademark doesnt include the individual words on their own. for instance, dunkin doughnuts is a trademark. I cant use the phrase "dunkin doughnuts" but they can't stop me from calling my place doughnuts, because in order for it to infringe on their trademark it would have to be the whole phrase "dunkin doughnuts" If every trademark also owned the rights to each individual word in that trademark then we would have no names left for our businesses or products because every single word would be part of a trademark by now. I guess going by zenimax's logic taco bell owns the words "taco" and "bell." So no one can use those words for their business or product. Unfortunately for bethesda/zeni their trademark is "the elder scrolls" not "scrolls."
The only way is if the two bare a likeness so in theory it depends on what happens in court, if it gets that far. Because if a judge turns round and says yes there will clearly be confusion between the two then Mojang will have to change the name. I'd change the name anyways just to avoid the whole mess imo
So if its not Bethesda, why haven't they pulled the plug on it yet? They would have done it by now if they didnt mean to do it. And wow... you dont know who ZeniMax are do you? Bethesda and Zenimax pretty much represent each other, despite ZeniMax being the parent.
Zenimax is the parent company of Bethesda and was originally created by the founder of Bethesda as a "shell company". The purpose of this shell is to take care of all publishing matters and the "business side" of video game development and distribution. Hence the lawsuit coming from Zenimax. One OWNS the other, that does NOT mean that they are inter-changeable. It is you who needs to read up on Zenimax and Bethesda sir.
Uhh did you just read what I said? I know who ZeniMax are. Read the entire comment or at least understand what I meant properly.
You're entire statement is simply incorrect. Bethesda NEVER represents Zenimax. That's what my last reply was about. Bethesda does not represent the brand in legal and business matters, what did you not understand about that? Zenimax was made SOLELY for that purpose, which (once again) is why they are representing a trademark of Bethesda through this lawsuit. Just to make this as clear-as-crystal for you. Bethesda is taking ZERO action against Mojang, because it is their parent company (who they have ZERO control over) Zenimax that is suing Mojang. These two corporate entities, while associated with eachother for very specific purposes (Zenimax was made solely to represent Bethesda in Business matters as well as the legal ones) these two (Bethesda and Zenimax) are Not one-in-the-same. They are not inter-changeable. I'll try to make it even clearer than that for you, because it seems you're having trouble separating these two companies. One is full of people who make video games (designers, artists, writers, coders, etc) while the other (the other being Zenimax) does not make video games, because that is not the purpose of this company. The people who work at Zenimax are only concerned with the business end of production, development, copyright issues, gaining new assets, et cetera. So you'll find little more than management officials, secretaries, and probably even some janitors on their end of the business. I'm still concerned that you may have a bit of trouble understanding this. If so, please message me and I will explain it even further and I will even try to break this down for you (Although I don't think I can break it down further than what is already said here twice). As an addendum to your "I know who ZeniMax are". No, you don't, because you don't know any of the people who work there. What you meant to say was "I know what Zenimax is" or "I know what Zenimax does" or even "I know the purpose of Zenimax". Even though you do, in fact, not know what they do, as presented within these past few comments.
Yeah sorry Kran but either the point you made is totally unclear, in which case you should have put it better in your second comment, and if not then you clearly do not know what you are on about. While the two are associated (as Ultrapepe has explained) Bethesda have no control over what ZeniMax do. In theory ZeniMax run a legal service which is solely for the use, legal and business etc. of Bethesda. Example: ZeniMax=Business men Bethesda=game designers
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