A complete transcript from Nintendo president in which he goes into detail about the 3DS price reduction, salary cuts, and more.
humble man. the failure of 3ds is his fault and he admitted it and even punished himself for it. not many people would do such a thing
He's Japanese... many in the culture value honor and know that to submit themselves to humiliation will be a reminder not to make the same mistake. We saw Sony do the same thing recently with the PSN outage... I respect both for telling the truth.
Its not hard to tell the truth once everyone knows a problem exist! Its not like they came out right away and admitted it. 3ds has not sold as expected and its been out several months. Sony refused to comment on the ps3 outage as long as they could until they couldnt hide it anymore, similar to how ms did with the red ring problem. "honor"... Wtf planet are you on? Bottomline is all that matters to corporations.
@ AAACE5 "Its not hard to tell the truth once everyone knows a problem exist!" You must not be familiar with US or world politics for that matter... you must have also missed that whole BP oil spill thing... on and on... STFU. You're just being an asshat.
"Its not hard to tell the truth once everyone knows a problem exist!" Tell that to people in prisons, people on trials, people at the head of other major corporations..... >_>
Why so upset?....he's right, these corporations aren't doing us any favors, I'm not neccessarily ready to call them "evil" either, fact is in business shiii happens, I dislike it everytime a company makes a mistake people try to bury them for it, but I also don't like it when people want to give 'em a free pass. NO every company has problems and them telling the "truth" isn't honorable, its what they HAVE TO DO before things get worst, all any legit consumer wants is for them to fix it and make better products for us. I agree with what AAACE5 said in each case it was already evident there was a problem, seriously even now reading Iwata's comments it sounds like nothing more than a PR piece put together by corporate speech writers becaue he dances around the reason why they need to do a price drop for the 3ds: "First of all, we have made the decision to markdown the Nintendo 3DS because we recognize that the current situation surrounding the system is different from that before the launch and immediately after the launch" -yeah its different alright, after the success of the whole DS line, the wii and the initial 3D hype, nintendo was expecting to sells bucket loads at that insane price point, consumers didn't jump on the bandwagon. Now obviously I don't expect anyone in his position to put it so bluntly, but he could have easily just been straight forward, no PR BS and just said the 3DS was underperforming their expectations and they are lowering the price to boost sales. vvvvv Stealth2k, I don't think anybody would call 3DS a failure so soon, in the long run I think it will have great sales, but the fact that Nintendo is announcing a price drop SO SOON speaks for itself, of course its overpriced but had consumers wanted it regardless like so many Apple products then they would not be having a price drop at this early stage, therefore by pure logic 3DS cannot be selling ABOVE expectations as you or their forecast state....unless you honestly believe Nintendo wants to happy with their current profits from their 3DS investment.
@ JokesOnYou I'm not upset that he made his point, I just get sick of the... ""honor"... Wtf planet are you on? Bottomline is all that matters to corporations." smug ass comments that claim absolution... your comment makes your point without being a jerk, and I can handle that and have an actual conversation with you, but I'm not upset at all and I have no issue with a difference in opinion, just douches. This is my last bub, so PM me with comments if necessary. EDIT: All I did was make a comment that to MANY (not all) Japanese, honor is very important and for the Japanese market, these kind of actions show humility... and to Westerners like me it shows that they are human. I do understand corporate greed and I agree Nintendo's purpose is to make money, but it's nice to see them actually make a statement and not spew out some simple PR BS.
The 3ds hasnt failed even in the slightest. It was just over priced Its still selling above expectations as indicated in the forecast
Its too early to call it a failure. The PS3 has low sales in its forst year as well and didn't have a decent launch line up. There are 3 thinks effecting 3DS. 1. The price was higher for the casual market that bought it. 2. There is a lack of decent games on thesystem. 3 Recession is causing problems on new hardware. That is why Sony and Microsoft are waiting longer this generation before releasing a new machine.
"Since the first fiscal quarter has limited importance within the annual business of game companies" Umm it has quite a bit of importance if you released a system then... I bet they're kicking themselves... They should've just waited... Edit: and what does this even mean?- "First of all, we have made the decision to markdown the Nintendo 3DS because we recognize that the current situation surrounding the system is different from that before the launch and immediately after the launch"
I think it means they admitted it was overpriced and that the soccer moms aren't interested in it.
The problem is that the 3DS had no good games at launch and even now, the majority of people only consider Zelda to be the only game worth getting. At least, Nintendo made a good amount of profits on the ones they sold 250$.
Yep. Their good games are coming thankfully, all saved up for Christmas, but summer is dry as a bone
In Lame terms ...3ds wasnt selling worth squat..and vita is closely approaching.
I knew it was too expensive, and so did alot of moms and parents. As well they should have named it differently, since alot of people think its just an update to the regular ds.
@ Lucreto I just wish everyone would stop trying to compare this situation to the situation with the PS3. No one had any confidence in the PS3. Everyone condemned it from the start including the ungrateful third parties that jumped to the 360 instead of giving it a chance. Sony had to scrape and bend over backwards to show everyone that the PS3 was worth it. No one said 'give it a chance'. Nintendo will still have the mindless masses on their side no matter what crap they do.If this exact same thing happened with the VITA everyone would jump to sing its failure as fast they could and the whole gaming community would be be ready to dig its grave.
So if you ran a 3rd party company you would have developed game which may have sold a couple hundred thousand on a Ps3 vs a couple million on the 360? Also, tell me why the 140mil ps2 users didn't buy a ps3 at launch? Could it have been the $600 price tag? So there's no way Sony was at fault? What model ps3 do you have btw?
i have a launch 60 gig that runs beautifully. a 160 slim. and a 320 slim
so will the Wii U fail. im so tired of Nintendo wish they'd go back to how they were: Hardcore. You can still have casual and kiddies and the gimmicks but down to a minimum not a majority. that Nintendo has failed to accomplish. ill admit I got my 3ds at launch but i only played 2 games on it thats it..
"so will the Wii U fail. im so tired of Nintendo wish they'd go back to how they were: Hardcore. " they were so hardcorez!
Cant blame them. When the 3ds launch it didnt sell well like the ds lite with its strong line up of games. The 3Ds dont have a strong line up of games during launch plus the games are 40$ and not too many people cant afford the 3ds for 249.00$. Now when the price drops will be buying it for 169.00. And every executive SHOULD get a salary cut.
"However, for the management to show its accountability for the level of the operating loss of this time and the prospect of no interim dividend, we decided at the directors’ meeting yesterday that we would reduce the compensation we will receive as the directors of the company. The directors’ compensation of the company constitutes a fixed portion and a variable portion which is decided by the actual results of the business performance. The decreased profit of the company is reflected as the decreased compensation in the variable portion or, more specifically, the bonus to be given at the end of this fiscal year. However, we understand that the management responsibility this time is heavier than usual, and we have decided to reduce the fixed compensation as well, by reducing it by 50% for the president, or me, a 30% reduction for the representative directors and a 20% reduction for the other directors." ok my smartass comment was going to be "ya salary cuts for everyone but him" but nevermind! How damn impressive for only the leadership to drop their pay.
Yeah I mean you can stand with a guy like that. I hope they understand it's games, good games that gives them their quality. Price is part of it yet people just want cool games. I would love a wii resort that expanded on all of the game concepts in the last one or even gave each of the concepts a real game. It's like nintendo needs to hirer some new game play talent.
Aside with these discussions i want some of that money back from day 1 of my purchase... lol. Feels like I'm getting boned by Nintendo with this announcement.
Casuals dont usually buy new tech right away its hardcore gamers who are buying it. The high price is why casuals ARN"T buying it, if they were sales would be higher. They will once its cheaper, hell i will too cause i know there will be tons of ff, shin megami games, marios, zeldas, metroids, ace wright, castlevanias, prob some blue dragon and we get a real resident evil which the psp is still waiting on. 3ds might not do vitas graphics but it has the games and the 3d is the best thing to happen to handhelds in a long time. It really is amazing. Vita is awesome for different reasons mainly ps3 sequals like valkyria chronicles, uncharted, and kz will be on it and we better get ps2 games on the store or on cfw. Point is if your a really hardcore gamer you wouldnt pass up the games on either. I love jrpgs and they are split evenly on both handhelds so i cant pass em up, gotta get em all!
It's not really the high price it's just it's lack of use. The wii fit bundle cost $200 by it self and the resort needed a $20 add-on. The hardcore never really support addons. The 3ds lacks usefulness with out the right games. The initial 3ds buyers where tech people mostly. Fans may have jumped in with Zelda remake but really that's not even my favorite Zelda. The 3ds needs serious skill adicting game play.
When a system is forecasted to sell 16 million its very first year your doing something right When a system can sell more than the ds did during the same period during a non holiday your doing something right When your system is the same price as vita. Thats wrong
the real explanation will come in two years when 3ds and the wiiu are on top...then we will all see those were genius moves
Of course games correct every thing. The trend riders will stay with their trends. In a recession you have to build markets.
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