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Was Announcing Halo 4 In 2011 Counter Productive?

Gamer Euphoria staff member Andy Writes:

''All right, I’ve given this editorial 60 minutes to circulate my mind since the end of Microsoft’s E3 conference. To read full key-notes and impression, follow me here. Fill your mind with the events that just transpired – then come back.

Microsoft’s announcement of the returning Halo series was easily their gem of the conference. Now before I get started, I would like to clarify that I am in fact a fan of the Halo universe. I wouldn’t denote myself a fanboy of the franchise, but I’ve enjoyed the games in the series up until now.''

I tried to let the shock-value (or lack thereof) drain from me before I began writing this editorial. I’m not really sure how I feel about this announcement – usually I have a pretty opinionated mindset, but here, I’m baffled.

Let’s start from the beginning. Was the actual announcement of Halo 4 diminished due to the accidental information leak on the official xbox website earlier this afternoon?

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Inside_out2284d ago

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Many have speculated on why M$ first cancelled what was a Halo game in September, handing that convenient spot to Gears Of war 3. Then of course the whole no 360 logo at the end of the trailer. Add to that the strange logic of starting a new Halo trilogy at the end of the current gen...O_o

It would seem to me that the perfect time to launch a new console would be together with the beginning of a trilogy for the systems top exclusive...Win/Win. I know at one time it was like that but the sales of Kinect could sway M$ to stay the course...a BIG mistake in my book.

With Nintendo launching a yet to be fully disclosed console in 2012, the new acquisition of Skype, windows 8 and the continued support of Windows 7 phone, Kinect and XBL across all platforms and the race to the cloud...it seems the time to strike would be now. Don't forget the deals signed with LG, R.I.M and Facebook...it sure seems like something big is coming.

Linko642284d ago

Late yes but the points are still relevant

tigertron2283d ago

Its not strange at all, and they did have the 360 Jump In bit at the end.

The first trilogy didn't just span on one console, Halo 3 was concluded on the 360, and we had ODST and Reach afterwards. It wouldn't surprise me if Halo 4 started on the 360 as an encore to the console's life cycle and Halo 5 and 6 were on the Nextbox.

Hufandpuf2284d ago

I agree with @Inside_out
If Halo 4 was announced with a new console, I'd be siked, but the trailer that was presented to us at E3 didn't make me excited one bit; It just made me question why now or why at all.

Dynasty20212283d ago

Talk about milking a franchise.

Why not leave the high of Reach and be done with it like Bungie said they would???

Just feels like too much Halo in too short of time.

Its not CoD.

wwm0nkey2283d ago (Edited 2283d ago )

See unlike Call of Duty, Halo has a very expansive universe that fans WANT to explore and know more about. I completely welcome more games in the Halo universe as long as they tell a story, which they all have.

tigertron2283d ago

Well said. COD has NO universe and no stories to tell other than "Russian terrorists have bomb, they will threaten to nuke unless you kill them!!!111"

Does COD have several comics, motion comics, anime short stories, novels, toys and a rich universe? no.

Milking a franchise is where you release pretty much the same game every year with hardly any changes. Now, tell me if Halo is anything like COD.

DiRtY2283d ago

In 10 years you have

4 major Halo games (Halo CE, Halo 2, Halo 3, Halo: Reach)
1 add-on (Halo 3: ODST)
1 Spin-off (Halo Wars)
1 Remake (Halo CEA)

So 7 Halo-products and only 5 of those were full priced.

Let's check a different popular franchises:

Metal Gear Solid:

5 releases on PSP in the past 5 years
(Metal Gear Solid: Peace Walker, Metal Gear Ac!d, Metal Gear Ac!d 2, Metal Gear Solid: Portable Ops, Metal Gear Solid: Portable Ops Plus) I am not counting graphic novel stuff or bundle releases with other konami games.

1 release on the iPhone (Metal Gear Solid touch)

5 releases on PS2 in the past 10 years
(Metal Gear Solid 2 Sons of Liberty, MGS 2 Subsistence, MGS 3 Snake Eater, MGS 3 Subsistence) I am not counting "The document of MGS2" or "MGS Essential collection"

1 release on Gamecube, (Metal Gear Solid The twin Snakes)

2 Releases on PS3 (MGS4, Metal Gear Online) + upcoming release of Metal Gear Solid Peace Walker HD

2 Multiplat titles already announced: Metal Gear Solid: Rising and Metal Gear Solid HD collection

--> Halo is not milked in a bad way.

wwm0nkey2283d ago

Besides the MGS itouch game, I would say MGS also expands on its universe in a good way as well.

As long as the game has a good story and people want more of the story and if there is room to add story, I welcome it with open arms.

Halo and MGS both might have a lot of games but its not being milked, they are expanding their individual universe.

wwm0nkey2283d ago

Hey might as well send off their console with a bang right?

MaverickStar72278d ago

To me it makes sense to announce the game early, and just let the hype build up the whole way. Why deny and deny a game for months that everyone knows is coming. Instead they just announce it, give very little info about it and then let the hype build up as people dig and grasp for every little bit of info.

It also doesn't make sense to make Halo 4 a launch title for a new system. The sales will be severely hindered because the system will not have the install base that the current gen systems have. Halo became a huge hit after its release. It was just another launch title before hand. Usually your AAA titles don't start coming until a year or so into a cycle.