Through the facebook social game Ecotopia, gamers were able assist in bringing a little more stability to the planet by planting trees.
I'm a bit curious to know how this all worked. Were they promised a certain amount of money from advertisers by meeting their goals?
Actually the actor Harrison Ford is the vice chairman of Conservation International so I'm sure his money is in there somewhere. I should have mentioned that in the article, but I felt that it wasn't relevant; until I saw your question of course. Anyway here's a link: http://www.hollywoodreporte...
gamers and Han Solo making the world a better place for the win!
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