Pocket Gamer - There are so many games on the App Store that the reviewer's task can boil down to compare and contrast. Too often, the required conclusion is, how does it measure up to the current genre leader?
This approach makes some sense, of course.
We're all constrained, either by cash or time, and want to make the most of both. But it leaves little opportunity for reviewer, or player, to slow down and smell the flowers.