CVG:How to become Europe's 2nd biggest publisher - with Gabe and co's help.
Excellent article and i really enjoyed the part about selling a game retail for $20 but only receiving a $7 check 3 months later while with steam you get $14 30 days later. that really gives Gamers an idea how the Business works. Steam starting off as Gamers then Developers then Publishers is why they are so friendly to other Gamers/Devs/Pubs because they were in those shoes first. Shameless plug of Men of War at the end...I'm gonna check it out on Steam so it worked.
Steam FTW!! Best gaming service money can't buy! cuz it's free!
"You mentioned the financial benefits of digital, can you give us an example? Well the easiest way is to look at a sale of a game made today. Let's say one of our titles was sold through a till in a retail store right now for, say, £20. After retail report the sale to our third party publisher - at the end of the quarter following sale - and they then report the sale to us - 60 days after receiving their cut - 1C would receive around £7 for the sale of the game. That would come into our bank, in around September. But if we sold the same game through someone pushing the download button at one of our digital partners' websites for the same £20, we would net £14 - twice as much - into our bank by the end of May; three or four months' sooner." This would mean a game selling on PC would have to be outsold on console atleast 2x to make the same profit.
You are forgetting that that console makers take a cut from every game sold on top of the retailer cut and that most PC game retail for £35-40 new anyway. If a console game was sold for £20 the publisher would get more like £4.
this is why i support Valve/Steam they have always stood by PC gaming
Valve is truly one of the few greats of our generation
imo one of if not the top two of all time. they know us gamers, respect us, and even throws us free content for supporting them.
This was a good article, it was nice to read an article that talked about digital, and didn't declare it the "future". I like how he said to buy games how you want to buy games, so if you prefer digital buy digital... but if you want retail then buy all means buy retail and if they don't have it ask them to get it. I like how at-least someone in the gaming world understands that digital may have its benefits to some people, but it doesn't replace the need for retail that some people still rely on.
"The PC has been at the forefront of most technology shifts in the market. I was very aware of this at Nvidia. Most breakthroughs in console technology have their roots in the PC market. Most leaps in games development come to the PC first and then work their way into the SDK's of the console manufacturers. But for the longest time we've been told by retail, in the UK and US especially, that PC games is a dying market. " It's sad that has to be brought to attention. Retailers saying that lie of PC gaming dying over and over again slowly becomes truth into those ill-informed. :(
steam is great for downloadable titles. but i absolutely despise the way they infest disc games with the virus by another name that is drm. having the disc should be proof enough i own the game, they know it won't stop piracy for more than a few days. but they also know it stops the perfectly legal preowned market. in fact i would question the legality of the kind of drm valve infest disc games with. in the states at least there's something called first sale doctrine, that says publishers have no rights to prevent you from transferring ownership of any media you've bought, provided you do it by any legal means, like reselling it or giving it away. so i say their drm virus is actually illegal.
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