Telegraph: If there was a prize for "most gigantic advert" at E3, despite staunch competition from Battlefield 3 and Assassin's Creed Revelations, then Skyrim would have edged it. Just on the periphery of the LA Live complex, no less than three towering buildings were decked head to toe in a growling, Nordic beefcake. His belt buckle measuring roughly twice the size of my entire house.
