Here is an update on XboxFamily's "GTA IV Official Box Art In-Hand?" news:
Rockstar has contacted us and stated these boxes are simply place holders that people will start seeing at retailers. The email went on to say, "We have always kept the final art under wraps until shortly before the official launch of the game".
So while game fans will start seeing these boxes on store shelves, we're being told these are not officially the final designs we'll see on shelves. Honestly, it seemed like a good idea on Rockstar's part considering the obsession some people have with collecting. The good side is that it means Rockstar isn't out to just sell more copies. Maybe not good from a business sense.