The current console generation may be next-gen, but in terms of marketing, its quite tame. The term "console war" was coined as a direct result of what took place between the years 1989-1994 when Nintendo and Sega went head to head in the most venomous console war in video gaming history. What caused the direct attacks? What factors caused Nintendo's 16-bit fall from grace and handed Sega the crown for almost three years? How does Sega and Nintendo's history far outstretch that of the modern gaming industry? Join us as we take a look into the history of gaming's oldest blood feud.