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Nintendo rules out Wii price cut, unveils gift-giving feature

Fresh off bumper earnings, Nintendo Co. ruled out a price cut for its smash-hit Wii video game console Friday and announced the company will being selling the Wii in China next year.

"We're still focusing on how to meet booming demand," Iwata said Friday. "We're absolutely not considering a price cut." He said Nintendo was ramping out 1.8 million Wii consoles per month but that a supply crunch was inevitable during the Christmas sales.

Nintendo President Satoru Iwata also unveiled a gift-giving feature that will allow users to send each other games over the Internet, boosting the Wii's network offerings. With a few clicks, a user will be able to select a game to send as a gift to another user online, Iwata said. When the recipient accepts, the Wii automatically launches the shopping channel and begins the download.

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eclipsegryph3623d ago

Wow, gifting downloadable games sounds like... well, a no brainer. What a neat little feature!

Shadow Flare3623d ago

Nintendo doesn't need to cut the price, their making stacks of the moo moo right now

You might even say Nintendo is making a lot of Ninten-dough

...i'll go find a cupboard to lock myself in now

GreenMedic883623d ago

There wouldn't be any point to dropping the price to $200 since the Wii is still consistently selling out at $250. How many consoles can Nintendo move per month? Simple: as many as they can manufacture/ship. The numbers don't change between $250 and $200.
No benefit in reducing profit margins on the Wii since this has been keeping stockholders happy. Just increase market penetration by matching production to demand. Once saturated at $250, then talk price reduction.

BrotherNick3622d ago

I think a lot of people can say they played the virtual console games and now want to get on others...what about nintendo allow some game trading, the ones you already have you can give to someone else, like a trading hub.

ManOnFire3622d ago

I agree that will be fun to send a game to a friend and a nice little surprise for the person recieving it. I hope we will see more of these idea incorperated into other Nintendo games like Animal Crossing.

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