Virtual Worlds Forum keynote outlines the challenges faced by the industry.
Lord Puttnam of Queensgate has stated his belief that for developers of virtual worlds or MMOs to successfully lobby the government for state aids, they will need to add in a degree of educational content to their products, and demonstrate a unique cultural value.
The statement came at the keynote for the Virtual Worlds Forum, taking place as part of the London Games Festival, in a speech underlining his thoughts on the challenges that software developers face.
"Build educational capacity into the function of your games and you might get state aids. Otherwise you don't stand a snowball's chance in Hell."