iAX: "When the PSP was unveiled in E3 2004, sanguine expectations about the portable success emanated all over the internet. With the incredible success of the PlayStation brand, the portable console was poised to conquer a new market. Executives at Sony said that they would be the ones to take handheld console gaming out of the ghetto. Fast forward to 2011, with 70 million sales the Sony PlayStation Portable is without a doubt the most successful competitor to challenge the Nintendo-dominated handheld console market. E3 2011 is when the successor of the PlayStation Portable will take center stage, to show details of the upcoming release and the game lineup. This successor is an heir to a unique console in the world of gaming. The PlayStation Portable will go into the sunset having a flourishing Japanese market, and an anemic American and European market. This console had a unique life that is worthy of study for any gamer."