Warp Zoned examines what happened to the licensed game. They write:
"In case there was any doubt, Thor and his mighty hammer have officially opened the 2011 Summer movie season today. What will follow is four months of blockbusters that will be heavy on action and even heavier on reviews comparing their visuals to video games. But as Hollywood and Redmond trade ideas back and forth, the once great institution that is the licensed game has gone by the wayside."