Just a year-and-a-half since they launched, high-definition players are breaching the $200 barrier. If reports on the Web are correct, HD DVD is poised to break the $200 mark before the holidays. Reports on the Web indicate Wal-Mart may be prepping to sell a $198 HD DVD player.
If so, this is a significant and aggressive move in favor of Toshiba and the HD DVD format: They would be delivering what--up until now--only a no-name manufacturer based in Hong Kong has promised. And even then, Venturer Electronics has yet to release its $199 HD DVD player to market.