Examiner writes "Retailer Specific DLC is nothing new. Gamespot is always offering players a carrot on a stick in the form of guns, armor, or maps for pre-orders only. Shawn White’s first foray into the gaming world, the self-titled Shaun White Snowboarding, offered an entire mountain decorated in the Target logo for a few extra bucks upon release. (Yes, you read that correctly. Shaun White snowboarding asked you to pay extra for more product placement.)"