Gamasutra: "There was a time -- let's say, for argument's sake, from 1996 to 2004 -- when the PlayStation brand was awe-inspiring. PlayStation represented all the shining possibilities of the future. Brilliantly, PlayStation ran with the goodwill Sony built up in the 1980s with the Walkman, and super-boosted this reputation for design and technical excellence as well as a natural empathy for what people wanted.
But things do tend towards entropy. Today, the PlayStation brand is in gentle decline. And the events of the past week could accelerate that decline into something more serious. Especially if Sony continues to handle the crisis with the incompetence it has thus far demonstrated.
If Sony wants to come through this present crisis with the PlayStation brand relatively unsullied it needs to make some big changes to how it approaches the outside world, and how it views itself."