Pundits have made comparisons between versions of Activision and Infinity Ward's upcoming Sony PlayStation 3, Windows PC, and Microsoft Xbox 360 video game Call of Duty 4: Modern Warfare. It was pointed out that CoD4: Modern Warfare looks no better on the Sony PS3 than it does on rival console Microsoft Xbox 360. This prompted IBM Cell Project architect Jim Kahle to react.
Kahle said that the next-generation of gaming is taking on more than just pushing graphics to extremes. He indicated that artificial intelligence (AI) will be higher on the priority list than ever before.