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DisplaySearch/NPD: 1080p is a winner [+ market data for next-gen consoles]

Speaking at "The Future of HD: The Fifth Annual HDTV Conference" in Universal City, California, NPD Group's DisplaySearch president Ross Young predicted that 1080p HDTV will be the big winner next year at retail. Young pointed out several indicators and figures to support his prediction. He also looked at some adoption rates for HD players and movies, including the attachment rate of Blu-ray Disc movies for PS3.

In gaming, Young said that the market for next-gen HD consoles (i.e., Xbox 360 and PS3) has grown 134 percent from the first eight months of 2006 vs. 2005, and another 75 percent from 2006 to 2007. HD gaming growth accounts for nearly half of all gaming revenue.

Comparing dollar volume of the three new consoles, Xbox 360 is winning with about 39 percent share on a dollar basis, and the Wii and PS3 are at 30 percent each. "If you look at HD gaming as a percentage of the total market it is well over 50 percent on a dollar basis," Young said.

Read the full story for data and numbers for 1080p, 720p, HD players, adoption rate, attachment rate, etc. [They are omitted here as they are not directly related to gaming.]

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CrazzyMan3604d ago

2008-2012(2015) -> 1080p era. =)

neogeo3604d ago

450000000P era going to begin? I can't wait!

PimpHandHappy3603d ago

i dont get this stuff

i dont even understand what 1080p compared to 1080i means. I just know it shrinks down the screen and makes things look better...

1080p will be mainstream (IMO) by the middle of 09! Maybe Holidays of 08

im getting mine in the new year when i get my 360 and MGS

Golem3603d ago

The 1080 part stands for 1080 pixels on the vertical axis of the screen. The preceeding i represents interlaced, which essentially leads to less bluring on the screen due to motion. This is seen as beneficial when there are a lot of fast moving objects on the screen such as in football games. The p stands for progressive scan which is used for a more detail oriented picture. Most 1080p screens also support 1080i but not always the other way around.

dfcm20033603d ago

Then Ps3 would be the best fit, seeing that it is native and not upscale. I do believe that Xbox 1 could do HD, wasn't The Matrix in 1080i ? It could upscale, wonder why the 360 isn't native, and can only do what the original could? A question not flaming

fjtorres3603d ago (Edited 3603d ago )

And it does when its appropriate.
But for this generation of consoles, rendering 1080p requires tradeoffs that some developers *choose* not to make. Specifically, to render at 1080 you either have to give up anti-aliasing, HDR lighting, or frame-rate, often more than one.
The 360 has the advantage that when rendering at 720 and displaying at 1080 it costs deveopers nothing; the console does the scaling for free. No coding and no CPU/GPU cycles required; the built-in scaler chips does it for them.
Other consoles require the display to do the scaling or for the programmer to code the game in a way the CPU/GPU can scale it.

As for the difference between 1080i and 1080p it is in the way the data is *transmitted* between the source (broadcast, disk, or console) and the display. Data transmitted as 1080i is transmitted as two alternating, interlaced fields (two fields make up one frame) of 1920x540 60 times a second, while data transmitted as 1080p is sent as full 1920x1080 frames 60 (occasionally 30 or 24) times a second. Technically, there are 3 main kinds of 1080p data protocols; 1080p60, 1080p30, and 1080p24. BluRay and HD-DVD store movies as 1080p24. HDTV can be broadcast as 1080i, 1080p30, or 1080p24 as well as 720p but so far nobody broacasts 1080p, just 1080i.
The two HD consoles (360 and PS3) both support the same data rates for gaming; 1080i and 1080p60.
For more details, try wikipedia. ;-)

joevfx3603d ago

i thought microsoft said hdmi and 1080p isnt needed. :)

PopEmUp3603d ago

But M$ is kicking it own nut since they said that

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