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NPD Sales Reporting Restrictions May Shoot Data Service In The Foot

Gamasutra: I get why The NPD Group has been clamping down on distribution of its data recently. I really do.

But I'm starting to worry that as the company keeps an eye on its bottom line, it could be undercutting its own relevancy at a time when it's already under assault.

Let's back up a little: Last October, NPD sent a note to media outlets noting it was changing the format of its monthly U.S. video game retail sales report, eliminating both regular hardware unit sales figures and unit sales numbers for individual software titles. Reporters squawked, but NPD cut off the debate by saying the revised publishing guidelines weren't open for debate.

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