So, as of Wednesday 10 October, the PS3 will no longer cost a whacking £425 – instead, consumers will be able to choose between a 40Gb version with various extraneous bits and PS2 backwards-compatibility removed for £299, or the full 60Gb version with two games for £349. Hurrah!
But amid the new-found temptation of a much more affordable PS3, are people confused by any of this? As ever, Spong went straight to the horse's mouth: SCE UK managing director Ray Maguire, to discuss the differences between the two PS3s, how Sony was able to cut the price and what this means for the future. Maguire, as ever, was bullish about the PS3's prospects, and was keen to stress that Sony has been listening to prospective customers. This is what he said.