Industry Analysts Talk Activision's Guitar Hero Shutdown

Gamasutra editor-at-large Chris Morris analyzes the sudden dissolution of the Guitar Hero music franchise at Activision, with input from multiple financial sector analysts, who discuss how the company has "pretty much driven the franchise into the ground".

Read Full Story >>
The story is too old to be commented.
josh143992777d ago

this is why you dont make sequels every year because eventually people get sick of them. COD is still popular but im sure eventually it will meet the same fate.

gaffyh2777d ago

100% agree, the only reason games like GTA have such a following is because they don't make them every single year. Activision is milking all of their games, and eventually COD will go down the same route.

kneon2777d ago

It was even worse with GH, at one point it seemed like there was a new version every quarter. It's their own fault it died.

BattleAxe2776d ago

This was the first year where I was genuinely sick of Call of Duty. But if Black Ops had been a great game, then I would prbably still be playing it. I traded it in at the begining of January. Reviewers need to stop giving CoD games a free pass.

LoneWanderer092777d ago

I never really liked Guitar Hero

Simco8762777d ago

With Rock Band, why would you play Guitar Hero?

ReBurn2776d ago (Edited 2776d ago )

Activision saturated the market within the last couple of years. Guitar Hero III, Aerosmith, Van Halen, Green Day, World Tour, Warriors of Rock...there was just too much out there and not enough to really differentiate the games from one another.

Instead of focusing on big game licenses they should have focused on gameplay innovation.

Theyellowflash302776d ago

Im so happy this is happening to Acti and Guitar Hero.