Despite raking in 4.45 billion dollars last quarter the company is still letting go around 500 employees, mostly related to the music game genre.
Wasn't 4.45B their revenue, not their profits? There's a difference... a pretty big one.
They made $418 million in profit. I don't think they had to cut nearly 500 employees
Closing 7 studios, that just seems rude in this economic climate. I understand that Activision is all about the bottom line but couldn't they have at least tried out a new ip unrelated to the music industry through some of these studios before canning 500 people. Also can you imagine how many people a fresh graduate in video game programming would have to go through to get a job now? I had 50 applicants to my minimum wage job in a small town, I imagine even a posting for test gets like ten times as many applicants. Its sick the times we are living in.
7 Studios is the name of the studio in L.A., not 7 different studios closed. The title should be "The Business Way" b/c nothing is immune. Ask EA.
They closed Bizarre, cancelled on United front, The studio behind DJ hero was closed, don't really know whats going to happen to neversoft with Tony Hawk flopping and Guitar hero killed off, closing 7 Studio which was going to handle something yet unannounced plus other shut-offs that were unannounced. So while flyingmunky read it wrong his pretty close to the number of studios they closed.
I liked activision back in the PS1 days, where they were just a normal company. Now they are a bunch of greedy mofos.
They also butt rap the pockets of ignorant people
It's simply business. I don't know why you guys care to blame Activision. The studio in question was just a piece of rotten flesh, so they cut it out. Would you keep something like that? Of course not.
It's for several reasons. They acquire studios and then dissolve them. Rather than give them new projects, they just decided to get rid of them. So, what's the point of buying them then? Another reason is that this is Activision's fault, not the devs but management. Management wanted to whore out their franchise on a yearly basis, without realizing that you can ride a cash cow for oh so long. So, innocent people get fired because some management suit makes wrong decisions. Another reason is they raked in tremendous profits, but are still letting people go. And those who fired said people, will get extra bonuses because they saved the company money. Sure you can say its business, but it's a slimey way of doing business, and that's what has people upset. And another thing is that gamers want gamers developing games, not some guy in a suit and tie whose bottom line is profit. I'm not saying anybody who wants to turn a profit is that type of person, obviously there are bills to be paid. I'm just saying a profit only mentality is differently from somebody who wants to make a good game that sells.
- Although I'm glad franchises like Guitar Hero won't continue to be released, Activision just go about a lot of things the wrong way (as far as the gaming community is concerned) It seems as if to them, everything is expendable - and they don't listen to the gamers, they just listen to sales. Which, unfortunately - is still just business, slimey or not. Definitely agree with the "guy in a suit" analogy. That's not necessarily the different studios making the games, but the people at Activision who tell the studios what to do. They're not exactly nazis, but they could be going about things a lot differently.
Blizzard should have never gotten involved with Activision. I thought it was a mistake when it happened and I think it is an even bigger one now. Activision might be the 800 pound gorilla now and for the foreseeable future, but considering they are putting so much of their resources behind CoD and somehow banking on that making them enough to warrant the decision, they are taking a big risk and hoping that Blizzard's sales in 2012 will make up for any losses they might have elsewhere. This is how they are thinking, more-or-less. I'm not sure how much control Activision has on Blizzard, but I feel they are pushing for 2 game releases in 2012 after their new fiscal year opens, so they can inflate their earnings and stock prices will go up. Then, they will be in a better position to potentially buy out more competition and also make over a billion on the next CoD title. They better hope that CoD doesn't lose steam or else the round of layoffs is going to be of epic proportions. Just go to glass door and see what people are saying about their experiences in that company and you will see a big failure waiting to happen. I was surprised at the negativity about Blizzard, but that started more-or-less after the merger with Activision and is mostly centered around their Texas based call center for WoW.
You guys forgot that all Activision employees are forced to wear swastika patches and black military uniforms.
Yay...let's all support activision and buy their next cod game and future dlc. Let's buy up everything they sell to really show our support to their business morals and the way they run their studios. /s Please gamers let's come together and stand for gaming and not support corporate greed.
Why do you people think they are just a bunch of monsters? They are running a business. Unfortunately they have to make tough decisions that even more unfortunately affect the men and women that work for them. When you run a multi-department organization and some departments not only not make you money but drag your bottomline then you HAVE TO CHANGE SOMETHING. I feel like if SONY were closing down studios everybody would put on their business caps and understand. But because it is Activision they painted as these terrible monsters. I pray the employees find better pastures elsewhere.
Who are you to be talking about business ethics? You should be saying things like "ARRRGH, SHIVER ME PIRATED GAMES!"
it's Activision/Blizzard Blizzard exerts complete and total control over all of it's ip's Blizzard is only using activision to help sell it's products worldwide, Blizzard makes more money than any other dev in the world, they do not need acti, but choose to use them for market share... Cataclysim sold 3.5 million in 24 hours, Starcrat 2 sold 2 million in 24 hours, in 2010 alone blizzard sold over 20 million games (wow and expo's, SC2, diablo battle chest, warcraft 3 battle chest) They shit on every other dev in terms of polish and quality, also battle.net destroys xboxlive and psn so yes, it sucks they are attached to activision, but if activision ever pisses them off, they would have no problem going elseware, COD is crap, bfbc2, bf2, bf3, bf2142 all destroy COD.
I am kind of confused by their relationship... See Vivendi owns them all. So, technically Vivendi is the one that calls the shots or has the final say. Vivendi owned Activision and Blizzard and then combined them in a deal that gave them (Vivendi) a majority ownership. They still own them to this day and because they have majority stock ownership, when they vote on something, ultimately it's what they want that happens. Sure Bobby might be running the Activision division, but the real string pullers are Vivendi. Personally, I don't understand why Blizzard didn't just buy themselves back and become free again. I guess it's never as simple as we would think it should be. They don't need a publisher... companies like Valve and Bethesda have proved that. If anything, you would think that their success would embolden Blizzard's co-founders to try and raise money to buy back their damn company. Blizzard in its old form doesn't even exist anymore as a corporation, it was dissolved and reformed with Activision, under the ultimate dominion of Vivendi. I mean... look at Diablo 3. Sure, it most likely will be a great game, but their decision to change the artistic style to suit the WoW sensibility? That's not something game designers do... that's something corporate branding strategists do...
@LMS: You don't WTF you're talking about. @Zinc: You have it right for the most part... This is how it works: Activision/Blizzard is one company. They are PUBLICLY traded (ticker symbol ATVI), BUT vivendi owns the majority stake (54%) of their stock. So, essentially Vivendi "owns" them since they can control the board of directors, etc, via their majority stake of the stock and can make any changes they want since they can control any decision that can be put to a shareholder vote. As they are currently structured, Blizzard is one division and they function as primarily a developer and creator of new IP and Activision is the brand for their publishing arm which controls a bunch of studios and distributes their IP. Kotick is the CEO of entire Activision/Blizzard, as it stands, he RUNS the show for both Acti and Blizzard (but vivendi (by their control of the board of the directors can fire or force him to do anything they want if he f*cks up). Blizzard can't "leave" Activision anymore than Chevrolet could leave GM. The only way they could "leave" Activision is if they convinced Vivendi to spin them off as an independent company. Like it or not Kotick is Blizzard's boss. He's just smart enough not f*ck with a division that basically prints money. Vivendi may have told him hands off or there may have been some kind of contracts setup at the merger that guaranteed certain terms as well. This is all public information. They're a publicly traded company. Just look up there stock ticker and you can get reams of info about how they're structured, etc.
Note to self: When I finish studying game design at collage never go work at Activision .
Note to Magnus: While @ "collage" learn how to spell.
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