Microsoft is saying its upcoming "Halo 3" video game "will make entertainment history."
Seattle Times columnist, Brier Dudley wonders though, if the company will make another kind of history by releasing a provocatively themed war game in the throes of a horrible, divisive, real-life war. In the game, you play the part of Master Chief, a Marine saving the world by blasting away at alien zealots.
He writes, "I don't want to be a spoilsport or a hypocrite. "Halo" is a great game that millions of people, including me, will be playing for years."
But the overt symbolism Microsoft is using to sell "Halo 3" is unsettling. Maybe I've lived in Seattle too long. You've got to wonder, though, whether Microsoft is pushing it in this case.
Consider the "Halo 3" ads that Microsoft unveiled last week, before the game's Sept. 25 launch.
They're a series of mock documentaries, some featuring a scarred old soldier recalling battles fought with Master Chief, "the man who gave the world faith" and made humanity "believe again."
Is that M.C. or J.C.?"