Toyota offering free LittleBigPlanet 2 content

Joystiq: The auto manufacturer will be offering free sponsored content when LittleBigPlanet 2 launches.

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Godmars2902623d ago

As odd as it may sound, hope to see more things like this. Levels sponsored by advertisers outside the indusrty. So long as they're good and/or free.

sinncross2622d ago

Pretty clever on Toyota's part as far as Prius marketing goes. They started a teaser campaign for the unveiling of their new bigger Prius and their smaller Prius concept C.

With both just being shown off recently, this does get some marketing in a unique way.

I personally just hope the content is good and not quickly thrown together. :)

SnakeMustDie2622d ago

LBP2 has so many sponsors.

The Meerkat2622d ago

Like Doritos Crash Course on the 360.

When given the choice of salty snacks, I'd be more likely to pick Doritos now.

jerethdagryphon2622d ago

cute i want lbp2 :( damn you media molecule for not releasing for my birthday

Kran2622d ago

lol imagine:

Buy a car from us and get free LBP2 DLC.

............. $20,000 for DLC. WWWWOOOOOWWWWW! Most expensive DLC ever xD hehe

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