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Gamasutra Interview: Dejobaan Games Talks New Business Models with Kick It!

Ichiro Lambe speaks to Andrew Vanden Bossche on Dejobaan Games' latest game, 1...2...3...Kick it! Drop That Beat Like an Ugly Baby, following in the footsteps of last year’s AaaaaAAaaaAAAaaAAAAaAAAAA!!! — A Reckless Disregard for Gravity. Along the way, we talked about new business models, how indies stay nimble, and how to manage the expectations of gamers.

Kick It! is a spiritual sequel of sorts to Aaaa!. In a recent talk with the Boston Indies, Ichiro remarked: “if a game is doing well for you, and people are clamoring for more, don’t tell them no, tell them yes!” Clearly, Kick It! is a product of this philosophy. It has a lot in common with Aaaaa!, while still trying out new things. But it's also an experiment in emergent gameplay, random generation, and is Dejobaan's first game with an open Alpha version that comes with the currently available pre-order, putting their fate and trust in the hands of their fans.

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