Playing with Fire: Ethics and Game Design

Judging by the emotionally-charged comments to Brandon Sheffield's write-up on game designers intentionally exploiting human weakness to succeed in free-to-play game models (monetizing them, in particular), it seems that there is room to continue the discussion about the ethical dilemmas facing game designers when it comes to building social games -- or games of any kind, for that matter.

Brandon recapped the ideas of Teut Weidemann, lead designer of Settlers Online for Ubisoft's Blue Byte studio, about how game designers can tap into our Capital Vices and then try to use these weak moments to monetize the game.

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