When a bunch of kids love something very, very much - it becomes a fad. (See: Tickle Me Elmo, Furby, Zhu Zhu Pets and so on.) This love, if it lasts long enough to reach the holiday season, may result in a very-possibly-horrific game. Well, it's horrific to the adults, anyway. (The kids eat it up for a week and then it gets lost in the bottom of a toy pile, I can only assume. At least that's what happened with me.)
And so, this holiday season, we have a game based on Silly Bandz, which is available today. We also have the trailer for said game.