How EA kicked the license habit

For a long time, EA made a lot of its money on licensed intellectual property games like The Godfather and James Bond. Here's how the publisher kicked its addiction.

It's started with Dead Space and Mirror's Edge. Back around 2004, the EA Games Label had just those two original IPs in development at internal studios. Dead Space was mostly just a concept and Mirror's Edge didn't even have Faith nailed down as the main character yet.

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