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Editorial: Hey Developers...You're Doing Mobile Gaming Wrong!

Last week I spent a good amount of time discussing FIFA 11 careers with a friend at work. Often we get into lengthy conversations about our players and tactics. Perhaps we get a little carried away as my friend logged on to www.this11.com and we started searching for weakness in his squad.

It hit me at that moment: why can’t EA Sports create the same kind of application for my phone, tablet, or web based interface with FIFA 11 integration?

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