Initial Kinect Sales Revealed

Microsoft launched the Kinect Sensor on November 4th in the Americas and VGChartz data shows that as of 6th, over 475,000 Kinect Sensors had been sold in the Americas. Kinect Adventures is bundled with every Kinect system so the top selling stand-alone Kinect software is Kinect Sports, closely followed by Dance Central.

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SiteNblog Defender2955d ago (Edited 2955d ago )

Impressive. That's more than Move did in NA in the same time-frame.

2955d ago
Acquiescence2955d ago (Edited 2955d ago )

is a fool. The people who run that site are as crooked as a barrel of fish hooks.

Last I heard, the kid who actually started the site is a full-blown 360 fanboy who was banned from the NeoGAF forum for causing too much friction with his pro-Microsoft rantings and mock sale numbers. That right there is all you need to know.

WaggleLOL2955d ago

Complete silence from Microsoft on actual Kinect sales.

And fabricated sales numbers from some little kid's fake sales website.

Yeah, 'impressive'. Hilarious!

dalibor2955d ago (Edited 2955d ago )

If your heart is broken b/c Move did not sell as well as Kinect or vice versa than I don't think you should really be following sales. My question is do 360 gamers really like Kinect? Is it a good thing for the 360? Is Move/Kinect better than the other for having more sales? I just don't care, give me damn good games to keep playing and don't get rid of controllers otherwise count me out when it comes to gaming. ~

WaggleLOL2955d ago

Yes, the kid's name was ioi on the neogaf forums.

Hardcore Xbox fanboy. Got permanently banned for repeatedly making up fake sales numbers to try to make the 360 look like it was selling more than it really was.

He was so bad at lying that I believe you aren't even allowed to use his name or his fake sales site, vgchartz, without getting banned on neogaf.

Game-ur2955d ago

Even if this is true it’s a far cry from "millions" in day one sales hyped, this is actually a down to earth number.

And Move soled pretty well and a success already, Kinect sales don’t change that fact.

darthv722955d ago

I love how this goes. VGChartz numbers are ALWAYS going to be the center of debate amongst you people arent they?

You agree with them when they are in your platforms favor and disagree up the wazoo when they arent.

Lets all agree to disagree and say that their numbers are a guesstimation and not the gospel. Still...people will question even the "official" ones released from the horses mouth (mfg).

There is just no pleasing anybody with sales so why do you all bother? Get back to playing games. It's much more fun than counting pixels and adding up statistics.

Anon19742955d ago (Edited 2955d ago )

Vgchartz are fake. That's all there is to it. It doesn't matter who they say are ahead - last week they said the PS3 was kicking ass in the weekly sales, and I still pointed out that it's fake. Doesn't matter who they say is ahead, they simply aren't credible.

And why should they be? Look at the source. It's some guy who used to call local stores, get some estimates then extraplote that across the country. Then he started recruiting people in internet forums when he found out they worked in retail to get their best guesses, from which he'd extrapolate the info. It's nothing but a fan run site who have been shown time and time again to be grossly inaccurate until they make adjustments for when real numbers are available.

This article should be labeled at best a rumor, at worst - fake.

Ju2955d ago

Even if the numbers are true, they are on the level what Move sold. Far from anything exciting. And what's interesting is, that even though 500K sold (with Kinect Adventures) only 142K Kinect Sports titles actually sold?? Quite underwhelming, IMO.

KingME2955d ago

And what unbundled Move launch title has sold more than 142,000 to date let alone in 2 days?

Kungfu Rider, Start the Party, and the Shoot, only have 115,000 units sold between the three of them in 7 weeks.

And you're trying to downplay Kinect Sports 2 day numbers? Are you serious?

Why is it so damn hard for you fanboys to give props when due.

JokesOnYou2955d ago (Edited 2955d ago )

by comparison in America ALONE wii sold 600k in 8 days,

In BOTH America and Europe combined vgchartz reported move sold 140k the first 5 days

In America ALONE vgchartz is reporting kinect sold 475k in 2 days. Another interesting note is that kinect has an initial higher buy in price at $150, vs move at $99 starter bundle which when you figure at least a significant % of that 140k move sales are at the very least due to many move early adopters purchasing a 2nd controller then kinect #'s by comparison are that much more impressive. Yep micro has to be very excited with the enthusiam consumers have shown for kinect.

Game-ur2955d ago

Actually the real joke is on you, all your VGChartz info is proven to be fiction.

Bigpappy2955d ago

I think the sales are much higher than VGC is reporting.

Imperator2955d ago

You guys do realize NA is the 360's strongest place (where it leads the PS3 by over 10 million units) and this is VGchartz (which is known for overestimating 360 numbers). I'm more interested in seeing the official WW numbers.

avengers19782955d ago

So do we believe, or not believe these numbers from VGcharts this week.

snp2955d ago (Edited 2955d ago )

Good lord, not this mob AGAIN.

How many times do they have to be disproved before trolls stop propping them up for their own convenience?

"You agree with them when they are in your platforms favor and disagree up the wazoo when they arent."

Rubbish. Overwhelmingly people universally discard them and have for a long long time. The only people who overwhelmingly don't are one-eyed, generally trolling (as in they know as well as everyone else the site is fraudulent) MS fans who claim 'hypocrisy' as a sneak to get VGChartz through because their numbers suit their agenda.

specialguest2955d ago (Edited 2955d ago )

Sales only matters to either MS or Sony. Even if Kinect sold more than Move, what really matters most is which company is more profitable when you take in consideration of the cost of marketing and advertising. Kinect's marketing budget was reported to be $500 million, and it looks like they've spent considerably more on marketing than Sony did for Move.

Ilikegames762955d ago

are not playing the sales game, must be an exclusive 360 game. Good luck having fun with that.

ShinMaster2955d ago

How come their numbers are always different than the official numbers?

Anyways... I guess if you REALLY care about Kinect then YAY Kinect! haha

Death24942955d ago

but VGChartz where caught using Micheal Pacter's prediction numbers as actual sales numbers for the ps3's move. So now you're telling me that all of a sudden we're suppose to believe them about Kinect sales. Let's just wait for NPD to show the numbers okay before we start bashing Kinect or Move. Even if that is so, Microsoft has "allegedly" 20million plus consoles in the N.America. Let give them another week and see because people don't all get paid on the same week.

OT: Microsoft needs to hope that Google doesn't port GoogleTv to ps3 spring 2011. Because it's looking like America's version of PlaYTV.

"use a converter to convert the MultiAV to HDMI since multiAV also handles audio and video. You then have an HDMI in and a HDMI out. Download GoogleTV app from PSN."

that's the rumor floating around anyway but sounds like a strong possibility.

Syronicus2954d ago

Ok, just tell kenwhen they go back on the "not so trusted list".

barom2954d ago

It's impressive but I'm sure everyone expected Kinect sales to have a initial big splash, the question is if it can hold the momentum. Kinect looks more appealing at first glance but we'll see how the novelty of not having a controller will be in the long run. I honestly don't see that great of software coming out for it but maybe I'm just not creative enough. Who knows?

In any case, I wouldn't count PS Move out yet. Even Sony expected it to be a slow burn. The fact that Move sold so slow in the beginning and now has a very respectable amount of units "shipped" shows that the word of mouth of Move is fairly strong. I'll only imagine the numbers when that killer app comes around, already very excited for Sorcery and expect more games like that in the future.

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2955d ago Replies(1)
Zir02955d ago

If I were you guys I would back these numbers because when MS releases their's they will be shipped numbers which will be higher than sold like VGChartz, just a friendly warning.

ct032955d ago

When Microsoft releases official numbers, everybody on here will call them *fake* (in blind fanboyism disregarding that Microsoft is publicly traded on the Nasdaq).

Basically, these dudes only believe what they want to believe. And frankly, who cares what they believe?

ravinash2955d ago

What I would like to know is has it caused more sales of 360s.
That is the real indicator of how much this is breaking into the new market.
Otherwise is just 360 owners getting another add-on.

Bigpappy2955d ago

I am much more interested in how many Kinect bundle were sold. Like I said with the Move, same goes for Kinect: If it doesn't sell consoles to new users, what the point of making it?

Pennywise2955d ago

OMG am I late for the kinect circle jerk?

Wakka_2955d ago

There's still time to weep.

k-Lan2955d ago

Pennywise. Why are you such a loser? Seriously.

sak5002955d ago (Edited 2955d ago )

because he's pound foolish. He bought more expensive console and has to justify 3 exclusives games a year and tons of less quality multiplats by constantly bashing the console which has brought sony down on it's knees this gen.

XabiTheHumble2955d ago

"3 exclusives games a year" thats two more than Microsoft's sorry ass line up next year LMAO!!!

Denethor_II2954d ago

"because he's pound foolish. He bought more expensive console"

My PS3 cost me £240 plus WiFI £0, plus PSN £0= 240
My 360 cost me £220 plus WiFI £48, plus Gold sub £38= £306
PS3 320GB Move bundle £287
360 250GB Kinect bundle £299

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frostypants2955d ago

VGChartz needs to be perma-banned from N4G, just as it is on Neogaf. It's a bunch of bullsh*t.

N4Great2955d ago (Edited 2955d ago )

Hmm. NA is microsoft country boy..i'm not surprise, and nobody (only xdumbfanboyz dreaming of sony fanboyz interested by kinecteyetoy) ignore that powerfull marketing is enough to sell well, especially in us where TV is god.

but even if the camera sell better than anything else in the world, it would just be sad for gamers ! it's pathetic to see stupid fanboyz happy for sales, happy to pay for playing online the same craps each years.

by the way, worlwide, move sold probably better, without 10% of the kinect marketing power.

but comparing the tech, the games, i agree, move has sold not enough.

edit : please stfu fucking msliars, stop spreading misinformation, you don't know how much move sold, and it's not 140000 worlwide omega donkey (1 millions for us : where sheeps are buying more microsoft product and callof games)

Look at the disagree/agree, in each kinect, screenshot comparison, npd sales, the xbox desperate defense force (with 10 multi accounts each) is in full force : it's the best they have to play.

reckoner2955d ago

Shortly thereafter...

"by the way, worlwide, move sold probably better"

Oh, the irony.

jahcure2955d ago

475k at launch is good? I thought this thing was sold out EVERYWHERE? If the initial shipment was 3 million and this was the "biggest launch ever" 475k is NOT good...These things sell the best as launch and feather out...

for 500million spent on promotions i was expecting a launch of at LEAST 1.5 million in the US alone!

By the way the move is at over 3 million sold, it doesn't matter how long it was out for. Just like you all don't say ps3 sold 42 million in 4 years when 360 sold 38 million in the same time consistent with your numbers and way of tabulation.

5 million sold for the year is not a reasonable estimate anymore...take off the goggles.

units2955d ago

lets not forget kinect only launched in europe

shadyiswin2955d ago

By first week sales they mean thursday-saturday, that's 3 day sales, very impressive on any level, it's only gonna sell more as we get closer to xmas, you guys look so stupid, microsoft is most likely waiting to announce worldwide numbers cause europe will add another million. Then what will you haters say? Oh it's selling out anywhere, these numbers are fake lol

gamingdroid2955d ago (Edited 2955d ago )

What is unaccounted for is the fact that this is sold to casuals.

Casuals buy stuff at a slower, but steadier pace, and half a million units at $150 is nothing to sneeze at in 2-3 days in one region!

Many high profile games dream of getting that kind of sales in a few days for a smaller price tag, let alone a $150 accessory.

sak5002955d ago


It's same when sony said ps3 will wipeout 360 in first year of it's launch. We all know BS when we are not fanboys. But to fanboys it's gospel and turn blind eye to anything negative about their chosen platform.

Statix2955d ago (Edited 2955d ago )

Decent sales, but you expect MUCH MORE when you're devoting $500 million in advertising budget and you're launching something Microsoft is calling a REVOLUTION, let alone simple a new platform/console.

Not to mention that sales could tail off drastically, and the device has a risk of fading off into complete obscurity or social/consumer apathy, if bad word of mouth gets through about either how laggy and unresponsivve the device is, how you need a big apartment/room, the complexity of setting it up and actually making it work, and (most importantly) how LIMITED the device is. My impressions are that Kinect will be something people use 5-10 times and just throw into the closet. If this happens, it doesn't bode well for longevity of sales in the long run for Kinect.

Plus, even if it does outsell PS Move, I personally as a hardcore/real gamer, still FAR prefer the PS Move controller, and I don't think I need to explain to anyone why. Kinect might get some housewives and casuals to buy it in the short term, but I don't think there's any dispute over which device is the more precise, responsive, preferred controller for HARDCORE gamers.

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RBLAZE19882955d ago

When the move launched it did about 300,000+ in North America and you guys (360 fanboys) said it was a failure. This whole console war bs is a failure and you guys are all tools cause It should've launched stronger than that considering it was on operah and ellen and jimmy kimmel like 3 times. But move was a failure and these numbers are strong?

shadyiswin2955d ago

Move numbers was for a month, not 3 days, fail.

Statix2955d ago

However, Kinect is just for casuals and housewives, and it could just be a fad that fades out by the end of the year. The PS Move has long-term hardcore gamer appeal, and has better word-of-mouth appeal than Kinect (thus far).

Kurt Russell2955d ago (Edited 2955d ago )

Please say you don't think MOVE and Kinect are any different from each other Statix... They're both Wii clones, for shovelware games.

You can argue bu..bu..bu... "Killzone 3 will use MOVE and that's hardcore"... but lets face it that game will play better and more competitively on a controller.

They're both as shit, and I won't be buying them for the same reasons I never bought a wii.

ceedubya92954d ago

I have Kinect and Move, and I love them both for what they do and what they offer my friends and family. I never saw Kinect as a hardcore solution, and even if Move is a better option for hardcore games, I REALLY don't see myself using it exclusively for hardcore games. I still find a controller better, and will most likely continue to use a controller for serious gaming.

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Christopher2955d ago

Only 9.5m more sales to go to make up for the $500m advertising costs and then a few more million to make up for initial R&D and the marketing costs from the last year.

Sarcasm aside, congratulations to Microsoft and their sales and good luck going into the Holidays.

P.S. Sony, you really need to learn from Microsoft on how to market a product.

shadyiswin2955d ago

Think about all the new xbox live accounts they will get, not to mention all the first party kinect games are doing great, microsoft knows money.

Christopher2955d ago (Edited 2955d ago )

I did.

Microsoft is making at most $50 per Kienct Adventure bundle sold, and that's just ridiculously generous (more in the range of $10-20 at most).

Microsoft is likely earning the standard $8 for third party and double for first party title in profits for individual game sales.


Title .................. Units Sold ... Profit Estimate
Kinect Adventures ...... 479,992 ...... $23,999,600
Kinect Sports ......... 142,991 ....... $1,715,892
Dance Central .......... 132,554 ...... $795,324
Kinectimals ............ 98,303 ....... $1,179,636
Your Shape ............. 61,338 ....... $368,028
Fighters Uncaged ....... 31,939 ....... $191,634
Kinect Joyride ......... 31,854 ....... $382,248
Sonic Free Riders ...... 18,402 ....... $110,412
Motion Sports .......... 16,198 ....... $97,188
Adrenalin Msfits ....... 3,602 ........ $21,612
Dance Master ........... 3,459 ........ $20,754

$28,882,328 Total Sales Profit
$500,000,000 Initial Marketing
-$471,117,672 Total Profit

If Micorosft was earning purely profit on their sales, they'd still have to sell 3,333,334 Kinect bundles to equal it out. They're definitely not taking in 33% of the sales as profit, but I equated them as such to be extremely generous and to point out how even then they'd need to sell 10 million units to to make up the initial marketing cost and not take into account previous costs and ongoing costs.

This is a massive investment for Microsoft with a plan to pay off in the long run, not anything in the next year, though.

Oner2955d ago (Edited 2955d ago )

Funny how that 33% number keeps ringing up for MS.

...hey it made me chuckle!

shadyiswin2955d ago

you don't think they will sell 4 million kinects? this year alone wait till next xmas when its cheaper and they have star wars for it,kinect is huge and will stay huge for sometime.

gamingdroid2955d ago (Edited 2955d ago )

Of course you are only counting the near term benefit.

The long term benefit is that they invested into a brand name and a business.

Consider that you look at any technology company that is publicly traded, have at least price to earning in the 15 and that is very conservative. Then a profit of $1 million, gives a market cap of $15 million.

Extrapolate that and suddenly you realize that this business is worth a lot more.

Of course MS isn't just planning on selling 5 million units this holiday, I'm sure they have plans of 30-40 million units at least over the it's lifetime, and that is not counting it's software profit, Xbox Live, Online Marketplace and additional sales of Xbox 360s.

Not to mention the licensing of this technology to other companies (as they own patents), migrate this technology to other parts of the company and so on.

This all hinges on the success and adoption of this technology. Only way of ensuring this technology gets a fair chance is to market the [email protected] out of it.

This massive investment certainly speaks volume of MS commitment to Kinect!

Sheikh Yerbouti2955d ago

With a ROI that piss-poor, why would Sony want to market like Microsoft. Maybe like Apple, cause they need to do more...?

Moonboots2955d ago

Wow, +bubs to you lot for the intelligent exchange.

I can see why you have so many bubbles cgoodno and you remind me of a couple old school N4G'ers whose comments I enjoyed reading before I joined.

They do have an uphill battle to fight. The launch has been solid but they have to continue to push the product and they need to keep it fresh and exciting with updates, features and new games. Games that prove to be getting better, not samey or status quot.

I have to agree that sometimes return on investment is not always monetary. Building a brand and building an install base is worth the investment and in the long run can actually bring more profit.

Kurt Russell2955d ago

Thank you for backing up your figures with 0 sources.


Christopher2955d ago

@gamingdroid: You and I are on the same page. I'm not saying this couldn't pay off, I'm just saying that initial sales still make it look like a mountain they have to overcome to get to that point of profitability. With the amount invested, there's no way they're not going to do their best to overcome it and continue to get it out there in every manner possible.

@Kurt Russell: The numbers are straight from the article. The amount of money a company makes on each sale is straight from Michael Pachter's 'Pach Attack' episode where he gives a run down of how much money each party makes on individual game sales. There's also a ton of common sense thrown in there from my time working in the retail business as a corporate assistant buyer. A job I very happily left behind.

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tinybigman2955d ago

Im glad im not one of those who bought a useless camera

Statix2955d ago

We all know the United States is Xbox country. The 360 has a bigger install base in NA, and they spent $500 million to advertise this "revolution."

I'm sorry for not being blown away by the initial launch numbers of Kinect. By 2011, I bet most housewives and casuals will have completely forgotten about Kinect and just throw the device into the closet. I wouldn't be the least bit surprised is that happens.

avengers19782955d ago

Okay wasn't it supposed to sell Millions and Millions by the end of the year... just sayin' 500,000 isn't going to get them to that huge 5mil.

Trroy2955d ago

...yet its a lower Americas tie ratio than the Move launch, which says something about WW sales.

King-Leonidas2955d ago

*looks at website* VGchartz... carry on people nothing to see here

vhero2955d ago Show
Killzoned2955d ago

Cool. PS3 sold much more than Xbox 360 at a higher price in the same time frame lol

Say No More

gtamike2955d ago Show
Tomdc2954d ago

there are a lot more 360s in NA though. I'd be interested to see the attach rates more..

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Omega42955d ago (Edited 2955d ago )

Wow so in just 2 days it sold half a million in the US alone 0.o

In comparison Move sold 140K in 3days WW (except Japan).

Think its safe to say Kinect haters are owned....big time.

Dance Central and Kinect Sports should be million sellers by year end too.

Some advice Chris, before you say the games on Kinect are lacking why don't you try them first? They may not have blood and gore and a deep storyline, but they are fun, good old fashion fun. Thats enough for me and the millions who will buy Kinect. And just having fun satisfied Wii owners too, you should have a change once and a while you might actually like it.

Chris3992955d ago (Edited 2955d ago )

I haven't been around here much lately, because I've been - amongst the general grind of life, friends and family - PLAYING GAMES.

You should try that some time. Sales are irrelevant. Both MS and Sony are neck and neck. And the greater concern for me as a consumer, are the increasing tendencies toward on disc DLC, relentless micro-transactions, overpriced 6 hour games and ever inflating development budgets.

All this has made me step back as a consumer and say: "Hey, whoa, let's slow this wallet-rape down a bit."

You seem to exhibit no such sense or discrimination in your tastes. $150 for a high-tech webcam and some flailing/ dance/ shovel-ware games is just a demonstration of imprudence. Most reviewers have shared this notion, that the tech is good, but the games (the REASON for owning Kinect, Move, whatever) are lacking. I believe this is true of both Kinect and Move. The latter of which, having received as a b-day present, hasn't had much use past the initial new-tech fuzzies.

Mostly I've been playing retro games, indie games and MMOs. Because of the VALUE and GAME-PLAY. Two things which rarely seem to factor into your rhetoric.

Edit: @ Omega. You're assuming that I haven't tried Kinect, when in fact I have. My brother in law picked up the device and we had a Dance Central showdown. Fun stuff, but really no different from the Wii except the added pixel count. Don't assume that I associate "core" with blood and boobs. If anything, I'm a Braid, Flower, Ico type gamer. I prefer stories and compelling experiences to fluff. And that's what 90% of motion controlled gaming is: fluff. There's nothing wrong with that, but advocating the device as if it's revolutionary when it's simply producing the same sorts of games that we've seen for YEARS - DDR anyone? - with a fresher coat of pain, just illuminates your tunnel-vision.

Homicide2955d ago

In denial are we? How do you know he doesn't play games?

Maybe he's interested in talking about sales because mostly, if not every, PS3 fanboy in here was saying Kinect and its games were going to flop. However, that didn't happen. Kinect sold almost half a million in two days in one region, which is very impressive. Also, a few Kinect games got very positive reviews like Dance Central and Kinectimals. Many people here were bashing Kinectimals.

Lastly, maybe Omega likes those types of games or they caught his interest. Not everyone has the same taste. I'm interested in trying out Dance Central. It looks very fun, and it's not a game I would normally play.

Chris3992955d ago

I don't think that anyone with the smallest measure of sense thought that Kinect was going to fail with a 500 million dollar advertising budget and endorsements from Oprah, Ellen and Justin Bieber.

What exactly am I in denial about? Omega's proven, rabid obsession with sales figures? Check out his comment history. His frequent daily posts? Again, see the above. Step one is recognizing that you have a problem.

Dance Central IS fun, but personally I weigh the cost of Dance Central + Kinect (over $200 Canadian) vs. value and come up rather short. I don't know why people are so eager these days to feed money to corporations for unrealized visions. When it has a library of budget titles and genres other than "party", I'll give it