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Microsoft Rings In Kinect's Official Launch Amid Celebration, Questions Alike

For Microsoft, the launch of its controller-free Kinect motion sensing device is much more than placing a new peripheral onto the console market -- from marketing to buzz, the company's looking at Kinect's launch as if it were an entirely new platform.

Yesterday, in the lead-up to today's release, Microsoft virtually took over New York's Times Square, one of the nation's most recognizable city blocks.

This morning, key members of the company's Xbox team, like product director Aaron Greenberg and Xbox Live program manager Larry "Major Nelson" Hryb were on Wall Street to ring the NASDAQ's opening bell.

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