Microsoft's move

Microsoft is gearing up for a massive marketing push to launch Kinect -- a controller-free Wii-killer for the Xbox -- and blow away the competition come Christmas.

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Bigpappy2744d ago (Edited 2744d ago )

May be they have 6 million ready for launch, rather than the 3 mil everyone is talking about.

He will be bombarded with news Kinect new this week. Brace yourselves. Here comes Kinect.

happyface2744d ago

Kinect is going to sell like crazy and will be impossible to find

there is going to be lots of money in buying them and selling on Ebay

deadreckoning6662744d ago (Edited 2744d ago )

Yeah, a lot of people are gunna be taken advantage of on Ebay. Whether people on this site like it or not...Kinect WILL sell. Whether it will be a good product..I honestly can't wait to find out.

"500 million dollars for marketing kinect is pretty much like a overkill

Hopefully it pays off."

I think it will. They HAVE to market Kinect primarily with Dance Central. Its the most promising Kinect game I've seen so far. A Kinect/Dance Central commercial during Dancing with the Stars is pure genius. Getting Bieber in Kinect ads is very smart as well.

@Agent-86- I wasn't aware you already played the final version.

Agent-862744d ago (Edited 2744d ago )

Actually, I think after X-mas, there will probably be a lot of them selling on eBay; after people realizes that it doesn't work as advertised and didn't live up to the hype. Just another one of those gimmick items that end up being sold or put in the closet after a few months and brought out on a rare occasions.

gypsygib2744d ago

Balmer looks like a bald version of the snake-oil seller in Red Dead.

With 500 mill on marketing MS could sell fire in hell

Ilikegames762744d ago

and it doesn't work as advertise, can they just return it to where they bought it in the first place?

RageAgainstTheMShine2744d ago (Edited 2744d ago )

Or izit already the Emperor of the Inter Galactic Empire in Star Wars?
That is one sick resemblance.

ImpartialMan2743d ago

and you are happy with MS abandoning hardcore for casuals.

thats hardcore fanboyism.

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number472744d ago (Edited 2744d ago )

However, its hilarious that a device that we all know isn't revolutionary, has no library of non-webcam/eyetoy games, and can't even do basic Wii-Rip-Offs' is going to be sold to people that think it works as some Minority Report device of the future to interact with Milo with.

Good for Microsoft, they are proving fanboys/critics everywhere right. Kinect is an empty promise, with no game types being able to work on it minus "jump now! swat here!". But uh, 500 million.Im sure no 360 fan is going to agree 500 million makes a shit ton of content for the 360. So I wont even mention that fact. Enjoy Gears 3, Joyride, and a more expensive XBL gang :).

500 million.

Microsoft officially spends more on image & advertising than gaming content. Sure guys, all Wii owners in the world will drop wii's for a device with nothing to play. Thats what is supposed to happen right?

Agent-862744d ago (Edited 2744d ago )

Actually, it reminds me of the "I'm a PC/I'm a Mac" ad where PC is counting out wads of money: advertising, advertising, advertising, fix Vista; advertising, advertising, advertising, fix Vista. Then Mac asks why are you putting so few dollars into fixing Vista and PC says you're right...lets put it all into advertising. Sounds like MS is doing the same thing with Kinect.

Millah2744d ago

LOL I just thought of the same thing Agent.

But you know what else Microsoft spent 500 million dollars marketing? Kin. And that was one of the biggest consumer electronics failures I think ever. But it does prove that Microsoft puts all their money into advertising.

Xi2744d ago (Edited 2744d ago )

I remember when they apple tried to force ms to remove their "PC finder" ads from T.V. And when market studies showed the the PC character was more east to relate to then the mac guy. And all the advertising apple had spent on their own shoddy products, like the original ipods.

Apple and co are such hypocrites.

InTheKnow2744d ago

M$ sure cares about gaming...investing alot of money getting their product out there and buying expensive air time and advertisements. Yes it's true it's all for the might dollar but all of gaming comes out on top because of M$...especially Sony and Nintendo who are doing NOTHING right now but hanging on like parasites on a whale.

I have a question...where is Sony in all of this. In the corner telling every one to buy 3Dtv's for thousands and showing the same level of KZ for the 100th time. Is GT still gonna launch during all the Kinect and COD hype...good luck

avengers19782744d ago

Money spent on advertising does not = good products. And just because a company spends that money doesn't mean that they will get good sales.
@IntheKnow M$ only help to hurt the industry with it's massive hardware failures.

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Gam3s4lif32744d ago

lol the ppl tht disagrees are fanboys...

OT: ppl said move wouldnt sell and no one disagreed about tht...
overall this site is bs

Solid_Snakeps32744d ago ShowReplies(1)
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N4GAddict2744d ago

Microsoft is really banking heavy on Kinect

Agent-862744d ago (Edited 2744d ago )

"Banking" is the operative word. Half a billion dollar marketing budget! Even if it is a hugely successful product, how are they supposed to make money off this thing? Add in the R&D budget plus manufacturing costs minus retail markup and there can't be a profit there. MS must really be counting on this being a huge runaway success. And I fear for gaming if it becomes the next big thing. Luckily, I'm mostly a PC gamer, so I don't have to worry about this infecting my gaming experience.

Bigpappy2744d ago

If they have enough out there, they will be able to make the money back easily off of software sales, especially with XBLA.

acere2744d ago

there can't be a profit there.
yes ther is at 150$

KionicWarlord2222744d ago

500 million dollars for marketing kinect is pretty much like a overkill .

Hopefully it pays off .

Agent-862744d ago

Really? I'm hoping that it is the flop it deserves to be.

jden282744d ago

I think kinect will do just fine $500 buys you any image you want. Well it will sell like hotcakes then they will probably launch the next x360 with it built in it in 2013 at the latest. The real question is what will happen to the Wii as its sales have already started to slow, and how will move do in the wake of this advertising onslought?

stephmhishot2744d ago (Edited 2744d ago )

That picture just makes me think of Emperor Palpatine....POWAAAARRRRRR UNLIMITED POWAAAARRRRRRRRRRRR

dontbhatin2744d ago

you know i guarantee that if they made a halo game for kinect, they would deffinitely make good sales on kinect. just saying. you know its true. im not trying to flaimbait im just pointing out the obvious.

Bigpappy2744d ago

They don't just want to sell Kinects, they want Kinect to sell more 360's. This is why they are so focused on the causals over the core gamers with Kinect. It is because they have not been able to break into that market pre-Kinect. If they can add casuals to their base, they will grow the market very quickly.

Moentjers2744d ago

can you imagine how to play a Halo game for kinect ?

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