Apple’s iPhone has been knocked off the top spot of the annual Cool Brands list by classic car marque Aston Martin.
Aston Martin has regained its title as the coolest brand in the annual survey after being displaced by the Apple iPhone last year.
The top 20 CoolBrands:
1. Aston Martin
5. Bang & Olufsen
7. Nintendo Wii ....
Full article by Rosie Baker at marketingweek.com