PushSquare: "The PlayStation Move launch went better than I imagined. Word of mouth is extremely positive within the hardcore circles. Conceptually the device bares resemblance to the Wii; but there's a sense that this is what many of us were originally expecting from Nintendo's foray into motion controls. It's the hardcore gamers that Sony have been targeting over the past few weeks. Marketing has been light in the mainstream media, with Sony clearly hoping the savvy gamers will push the device into the mainstream. And it already appears to be - forum users are raving about how their daughters, wives and girlfriends can't stop playing EyePet and Start The Party. And that's the exact effect that made the Wii such a hit. But, now the Move is on everyone's lips, Sony need to capitalise."