Sony aims for mainstream and family audience with huge week one marketing spend; Total campaign worth over £2m
I hope to see a lot of TV spots, to combat the Halo: Reach ads which are on ALL the time.
"I hope to see a lot of TV spots, to combat the Halo: Reach ads which are on ALL the time" Fanboy? NAH!!! you are a console brand mascot! THIS >>> "I hope" proves it. A gamer don't really care about those things. I really dont hope that Halo Reach become the best game ever or Game of the year. Bungie and Microsoft are the one that have to make sure and care about those things. Today we dont have gamers. Today what we have are brainwashed corporate mascots. READ THIS >>> http://youarenotsosmart.com...
You're always in the PS3 thread bashing the games or the console. Get a life sonny.
I have a feeling Halo is going to crush the Move no matter what sony decides to spend hardcore Sony fans that are real gamers know gaming is about their dualshock, not a wii wand - so they wont be buying it anyway casuals already have their wii and probably think their wii sucks, I doubt they want another one
Hey Deutsch/LA employees that spend all day on N4G, bring KB to europe.
we had a move demo station up at work the other day they are trading wii for it lol Halo is also doing well Thanks bungie i have to do a midnight shift God the game is not that amazing
You work at a game store and you're not an XBOX fanboy? That’s rare.
Lol at 1st post. Nothing on PS3 can combat Halo Reach
I think you mean nothing can combat the amount of money spent on halo reach marketing. From my point of view, I've never liked Halo, so most things easily combat it.
@ndibu I am sorry but halo without online is missing so much of what makes it great. ndibu thinks paying for live is stupid when online should be free like psn.
are all the games that the 360 is going to be known for. That's all they got and that's the sole reason why it's going to sell a lot.
I think its retarded having to pay for what is free elsewhere. But I do own Halo 3 and 4 controllers and so do 2 of my real life friends. Nothing beats system link up with real life friends and halo 3 is my favourite multiplayer game for that reason. Reach will be no different @naruton, yes, sales is a game, and ps3 and psp are last place...aka, losing. Also, the highest selling ps3 game is a shooter so what the hell kinda nonsense are you spewing? Besides sales, halo reach is a guaranteed AAA...sales and quality. Can't say the same about any ps3 exclusive. Nothing north of 5 million sales. Shame @Roonie, exactly. It is a demo. A $40 demo. Kinda feel stupid for calling it a demo now don't you? So I maintain, no ps3 exclusive GAME has seen north of 5 million
Nothing north of 5m? GT5P says hi and that's a demo, Unlike 360 exclusives PS3 exclusives are all quality that improves as time progress can't say the same for the 360 games tho......just look @ alan wake, conviction, crackdown 2 and were in 2010. still wrong mgs4 5m. LMAO
You sound like some MS executive from Africa. Or are you Aaron Greenberg's alter-ego.
Edit for ndibu: "Lol at 1st post. Nothing on PS3 can combat Halo Reach Sales"
they got against the PS3, sales. I didn't know it's a game now.
I don't see why they are releasing Move so early, its a big purchase to make for a new owner especially at this time of the year. People will have forgotten about it come xmas with the massive Kinect push coming. Plus Halo Reach dominates TV in the UK right now haven't gone a day without seeing it for a while now. @jack_burt0n And no casual will care about Move when they see the price. Wii is £170 and Move PS3 is £285. Now Move is more precise than Wii but is it £115 more precise? Will a casual care for it when its best casual game is just Wii Sports in HD? @Chromer For a new owner Kinect is cheaper than Move so don't keep throwing that $150 around. @Baka-akaB All there would be to say then is that it wouldn't stand much chance against Kinect.
no casuals care about reach, its a core franchise, move is not a game its a new "semi-platform" doesn't matter when it releases its about more people trying it and liking it and buying games that use it. kinect on the other hand needs to sell alot without people thinking too much about it. EDIT: omega stop lying or u will get reported, the 320gb PS3 move bundle is £265 at shopto.net, and do i think a bluray player with wifi, a 320gb hdd, and free to use internet service worth £100?! yes most definately and so do most semi intelligent ppl that dont work for MS u need to quit LOL.
Considering Move is gaining momentum heading into next week for Sony. People will have time to get accustomed to the Move while by the time Kinect comes out, people will have to decide over kicking out $150 for something not proven to work as advertised while the Move does.
if it was released later , you would still find a way to negative spin it ...
If Move ends up outselling the Kinect, will you blame the two month head start for the extra sales?
MOVE is nothing more than a price of a game £50(starter Pack), less if you already own PSEye. Then to keep cost down further just invite your MOVE owning friends over to party.:D
Omega, if you want to be valid, use correct prices...
Sony will never be able and probably not even try and bother with outspending MS on the marketing front. 2 million euros? MS spent double that on Halo 3 marketing and are spending even more than that for Reach. Edit: via joystiq, that figure in American dollars is 6.5 million for Halo 3 marketing, so MS might hit $10 million for Reach. http://www.computerandvideo... http://www.joystiq.com/2010...
spend all those marketing money on developing more varieties of games or on more first party developers.
Why should they bother? Finding devs and creating new IPs takes time. Sony has to do that because I think PS3 owners would be more than a little upset if they had only two major franchises releases every other year. The 360 owners I know are perfectly fine with it. I only know two 360 only owners at this point and I was talking to one of them last night about the Move and other games. I asked him why he hasn't moved on to the PS3 like our other friends and he just said "I don't know, I play Halo". End of the day, its a lot easier to make commercials for one big game a year than it is to release a bunch of different types of exclusive games.
those kids who like shooter so much will grow up and mature (I hope) and find that there are other genres of games beside shooter. By that time if MS doesn't plan for the future, it will be game over for them.
Only £750,000? What is that, 70 glorious American dollars?
wow...just wow.I bet you think the US dollar is the strongest currency on the market huh.
I would recommend you give school a try it will be very helpful for you in the long run! £750,000 = $70 = YOU FAIL This has to be the worst comment i have ever seen on N4G second to Omega4.
He was obviously joking. o_o
im not much of a fanboy, but halo as a franchise is going to be hard to beat. However I dont think there is any direct competition between a game and an add on accessory. If sony had an exclusive FPS coming out at the same time as reach then yea. Ive got both consoles, but Im not buying move or kinect, I play competitive games if I do play any. Ofcourse I am getting reach, the halo franchise is genre defining. The only time any real competition for reach or halo is when a ps3 exclusive FPS outsells the halo franchise. Until then you cannot compare reach with move.
Move is a fucking addon-platform that will rival wiimote sales,.. It doesn't need to sell even 1-million the first month ,... People will buy it for games gradually,.. Halo Reach is the one of the rare exclusive games 360 has left... and probably the best exclusive you guys have (fun wise),..(still looks like shit,.. it does),.. and I would give halo3 8.7 when it came out,..Because it is not all that perfect,.. those 10(lol) now about 8.2,.. And some people don't even like halo anymore,..more or less same shit,.. for 10 years,.. Game-play has evolved since then,.,.. Ai was really why I loved Halo 1 is retarded by today standards.. If I have to put three clips in someones head in Reach on legendary,..is even more stupid,.. Campaign is short as shit,.. and story is bland for a halo game,..Which usually had some interesting undertones,.. It looks ok I guess,..but it is really not up to speed technically ,.. but I like that at least has some use of colour (which is ''fresh'') It is still kind of fun shooter and still has some charm,.. but I think there are better and snappier shooters out there for long time,..
N4G is a community of gamers posting and discussing the latest game news. It’s part of NewsBoiler, a network of social news sites covering today’s pop culture.