The normal RRP(Recommended Retail Price) for games in the United Kingdom is £49.99 for the Playstation 3. Online game retailers such as Play, Gameplay and ShopTo have updated their prices to reflect the PS3 exclusives as £39.99 RRP. This includes Warhawk(with headset), Heavenly Sword and Lair
It is worth noting that despite these RRP you can buy games online for £39.99 instead of the RRP of £49.99 and these Sony exclusive games are available online for £32.99 instead of the RRP of £39.99. This makes them £7.00 cheaper than all other new games coming onto the market.
Could this be a promotion by Sony to promote the exclusive games you can only buy on the PS3? Will these prices help sell more consoles?