Before you flame me as a fanboy, hear me out. Games like Halo and Gears sell like hot cakes, and to a lesser extent Fable and Forza. But why is it, quality titles like Alan Wake, Mass Effect, Left 4 Dead and PGR do not? According to VG charts Alan Wake hasn't even broken the 500,000 copies sold mark, why is this? The game is a phenominal piece of software, intense and even graphically brilliant at times. But then why is it Xbox owners are not buying such a great game?