Submitted by Nineball2112 1738d ago | interview

Interview: Take-Two Aims For One New IP Per Year, But High Quality Needs 'Ample Time'

At Take-Two, being asked continually by investors, analysts, media and fans alike when the next Grand Theft Auto game is coming out is a regular occurrence -- and corporate communications VP Alan Lewis says he can't blame them.

In fact, he tells Gamasutra, he'd probably ask the same question, were he on the outside looking in. But so successful is the highly-valued franchise that it's driven what he says are "misconceptions" about the company -- chief among them is the idea that the publisher truly only has the potential to profit in a GTA year.

The company in fact has several strong properties --
according to Lewis, Take-Two publishes 17 franchises that have sold over 1 million units, and eight franchises that have sold over 5 million units. (Alan Lewis, PC, PS3, Take-Two, Xbox 360)

Iamback  +   1738d ago
Sony, buy them!
T9X69  +   1738d ago
That would never happen, Take-Two would loose so much money going exclusive.

EA maybe, but to Sony or Microsoft is highly doubtful. I would hate to have them sold to EA, just because EA is a bunch of cheap skates and we could expect to be nickle and dimed the rest of our gaming years.
#1.1 (Edited 1738d ago ) | Agree(3) | Disagree(1) | Report | Reply
Iamback  +   1738d ago
T2 was about to sell to EA year ago for 2.3 billion USD. Sony buy them, and can 360 projects and versions.
Silly gameAr  +   1738d ago
I think he's just trolling.
NothingToGainButLove  +   1738d ago
Awesome, I always like when new IP's come out. They give the gaming market a little mix from the usuals that we see like halo, uncharted, gears, gta etc...

New IP's that introduce new gameplay and successfully battle through a gaming market that gives an edge to well known games like COD are always welcomed.
Focker420  +   1738d ago
Quality over quantity and patience over haste.
qiqi4466   1738d ago | Spam
spektical  +   1738d ago
SONY can buy Take2. If Take2 go under severe financial stress like a while back, expect SONY to be a hid bidder in taking Take2. However, i would think SONY would probably make some sort of arrangement to keep releasing 360 versions, while keeping the ps3 version significantly better.

This may be a possibility in the future as Take Two's performance hasnt been stellar as before.

Add comment

You need to be registered to add comments. Register here or login
New stories

Hover: Revolt of Gamers trailer

6m ago - Can anyone say: Jet Grind Radio, meets mirror's edge? | PC

Borderlands 2 brings splitscreen co-op to Xbox One, PS4

6m ago - Eurogamer: "Borderlands combines the two in The Handsome Collection, which bundles new-gen versio... | PS4

Find out when Uncharted 4 releases on PS4

Now - Start tracking Uncharted 4 at Releases.com to get important updates about this game release. | Promoted post

Trails in the Sky Evolution Release Version Details Emerge

6m ago - A new trailer and release details have been revealed for The Legend of Heroes: Trails in the Sky... | PS Vita

Diablo 3: The Ultimate Evil Edition is THE Ultimate version

20m ago - Although Late, this Ultimate Evil Edition of Diablo3 deserved to be reviewed. | Xbox 360

3D Out Run Review - God is a Geek

25m ago - God is a Geek: Terms like “classic” and “iconic” are thrown around with irritating frequency thes... | 3DS