100°
Submitted by Nineball2112 1616d ago | interview

Interview: Take-Two Aims For One New IP Per Year, But High Quality Needs 'Ample Time'

At Take-Two, being asked continually by investors, analysts, media and fans alike when the next Grand Theft Auto game is coming out is a regular occurrence -- and corporate communications VP Alan Lewis says he can't blame them.

In fact, he tells Gamasutra, he'd probably ask the same question, were he on the outside looking in. But so successful is the highly-valued franchise that it's driven what he says are "misconceptions" about the company -- chief among them is the idea that the publisher truly only has the potential to profit in a GTA year.

The company in fact has several strong properties --
according to Lewis, Take-Two publishes 17 franchises that have sold over 1 million units, and eight franchises that have sold over 5 million units. (Alan Lewis, PC, PS3, Take-Two, Xbox 360)

Iamback  +   1616d ago
Sony, buy them!
T9X69  +   1616d ago
That would never happen, Take-Two would loose so much money going exclusive.

EA maybe, but to Sony or Microsoft is highly doubtful. I would hate to have them sold to EA, just because EA is a bunch of cheap skates and we could expect to be nickle and dimed the rest of our gaming years.
#1.1 (Edited 1616d ago ) | Agree(3) | Disagree(1) | Report | Reply
Iamback  +   1616d ago
T2 was about to sell to EA year ago for 2.3 billion USD. Sony buy them, and can 360 projects and versions.
Silly gameAr  +   1616d ago
I think he's just trolling.
NothingToGainButLove  +   1616d ago
Awesome, I always like when new IP's come out. They give the gaming market a little mix from the usuals that we see like halo, uncharted, gears, gta etc...

New IP's that introduce new gameplay and successfully battle through a gaming market that gives an edge to well known games like COD are always welcomed.
Focker420  +   1616d ago
Quality over quantity and patience over haste.
qiqi4466   1616d ago | Spam
spektical  +   1616d ago
SONY can buy Take2. If Take2 go under severe financial stress like a while back, expect SONY to be a hid bidder in taking Take2. However, i would think SONY would probably make some sort of arrangement to keep releasing 360 versions, while keeping the ps3 version significantly better.

This may be a possibility in the future as Take Two's performance hasnt been stellar as before.

Add comment

You need to be registered to add comments. Register here or login
Remember
New stories
40°

Assassin's Creed Unity On PS4: Patched And Pre-Patched Version Comparison Shows No Difference

15m ago - GamingBolt: "We saw no differences but given the sheer size of Assassin's Creed Unity, it's best... | PS4
40°

Nintendo’s “Cyber Deals” – full lineup of prices

26m ago - Nintendo’s “Cyber Deals” are now live on the Wii U and 3DS eShops. | Wii U
30°

LittleBigPlanet 3 Review - STN

54m ago - STN: LittleBigPlanet 3 is a fantastic game, the best in the series so far in fact. When the g... | PS3
20°

Fabric Engine Adds Oculus Rift Support

55m ago - VRFocus - As virtual reality (VR) technology grows in popularity it’s becoming more and more acce... | PC
Ad

Blood & Blade Giveaway

Now - Join us in celebrating the release of Blood & Blade with a key giveaway for in game gems. | Promoted post
20°

Dimensional Imaging works with RealtimeUK on Total War Attila trailer

1h ago - World leading facial capture company, Dimensional ImagingLtd (DI)provided facial performance capt... | PC