Retail sources reported that a $50 price cut for Xbox 360 will be made on August 8. The timing coincides with the releases of Madden NFL 08, Bioshock, and Stranglehold. Still unclear is whether the reduction will be made to all three Xbox 360 versions.
Clarification: The speculation is based on one unnamed retail source. However, the Hollywood Reporter is a reputable professional source, which adds weight to the speculation. (Along with Variety, it is one of the two most respected trade journals in the entertainment and media industry.)
Reported by David Ward on July 25, 2007.