FThreeER: Adventures in Video Game Advertising

So if you know the F.E.A.R games, you’ll know how slim the line is that they walk between “oh this is pretty cool” and “this is embarrassingly naff and I will now weep for the dignity of all involved”. The new trailers reveal that, in the promotional department anyway, F3AR has picked one side and is heading towards it full bore. And yeah, it’s the second one.


And yes, it would be FThreeAR obviously.

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