Following the release of Microsoft's Forza Motorsport 2, Bizarre Creations' forthcoming Project Gotham Racing 4 represents the next high profile racing title for the Xbox 360, but this did not keep the game from being taken to task during E3 by the gaming media, some of who questioned the studio's decision to opt for 30 frames per second gameplay rather than 60.
"We looked at that," commented Adam Kovach, PGR 4's global product manager during an E3 demonstration. "We debated for a long time... we looked at what we would be giving up if we tried to go to 60 versus 30 frames a second. We don't want to lose the visual fidelity... we made a conscious decision that 30 frames plus all the effects in the game was far more important than having a pure 60."