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Telegraph: 2010 FIFA World Cup Preview

As the regular football season draws to a close, footie fans the world over are gearing up for the beautiful game's premier global event. The 2010 football World Cup, which is being held in South Africa, is set to extend this year's football action beyond May and provide fans with the usual cocktail of hope, despair, frustration and (for the lucky ones) unbridled euphoria. Given the scale of this marquee sporting event, one would naturally expect the usual flurry of spin-off merchandise in the form of books, clothes, kits, collectables and, of course, a video game.

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