With today's release of the March NPD data, Sony Computer Entertainment America boasted that PS3 "continues to be the only hardware console to see double digit growth both year over year (44%) and year to date (36%)." PS3 software, hardware, and peripheral sales accounted for 26% of the video game dollar share in March, which was the highest of any console, Sony said. The company also noted that the PlayStation brand made up 31% of the total video game dollar share in March.
The PS3 business was given a great boost in March by God of War III, which sold 1.1 million units for the month. Additionally, the PS3 version of Final Fantasy XIII sold nearly double the Xbox 360 version. Sony couldn't be happier with the momentum it's gained for the PS3 business, but the hardware continues to be slightly hampered by supply problems.