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E3 07 Changed For the Better

Following last year's mega-successful Electronic Entertainment Expo (E3) at the L.A. Convention Center, the Entertainment Software Association (ESA) did away with the big-attention event in favor of a smaller, more intimate occasion. Instead of allowing just about everyone through the doors, invites became more limited, with only certain people from website or magazine staffs given access. Such a move angered previous E3 attendees who were looking forward to another round of seeing the latest and greatest in the gaming world. However, despite the change in presence, this year's E3 brings a noteworthy shift to the proceedings.

This article breaks down a better definition of the five primary reasons why the business E3 will outdo the former three-ring circus.

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gamedaily.com
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