Advertising coming to Xbox 360 achievements

They've been embraced by major publishers. They've infected everything from first-person shooters and MMOs. They even occasionally served as the entire basis for a game's existence. Now, in-game advertising's inevitable extension is reaching into a new area -- Xbox Live Achievements.

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Diselage3946d ago

Personally i really don't like this move, not sure if it's possible but it almost cheapens achievements. Not sure if thats possible though so.

Shake3946d ago

I wanna take some of your bubbles away cause you got alot!Alright ,Have a good day.

MK_Red3946d ago

Advertising was supposed to bring the game costs down and eventually the prices but so far they have been useless annoyance. This is rather bad news. "Burger King Achievement Unlocked"

PS360WII3946d ago

yeah right! Did you really believe that. If anything it's considered gravy. They'll charge the 60 dollars each game and collect the millions in advertising and not say a peep.

Shake3946d ago

I gonna take some bubbles away from you,Is that ok?Oh it is.....Alright, your bubbles will be gone.Thank you for your time.

Hayabusa 1173946d ago

This is sick. And by sick I mean it makes me want to puke.

tplarkin73946d ago

I can see it working in sports games, since everything in sports has an ad stuck to it. But I can't imagine ads for other game types.

calderra3946d ago

Why's this a big deal for EA games?
EVERYTHING in sports is sponsored now- from a "Nextel Half-Time Show" to "This kickoff sponsored by Toyota" to "Lenny's Septic Services- the Official Roto-Rooter of the NFL!"

*insert shrug*
Companies that matter will keep this crap out of their games, just like they already do.

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