Eric Peterson, president and CEO of Vicious Cycle, recounts the ups and downs of making the PSN and XBLA parody video game Blood Bath and Beyond, and explains important lessons learned in the development of the studio's first downloadable game.
Eric Peterson: Eat Lead: The Return of Matt Hazard (2009, PlayStation 3 and Xbox 360) was an experiment in video game humor that had never really been tried before. Even though the game itself didn't turn out to be exactly what we wanted it to be, we were encouraged by the fact that many people "got" what we were trying to do with the story and Matt Hazard, a self-aware video game character who is the star of dozens of (made-up) games dating back to the earliest days of the video game industry.
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