The last time Jeff Strain founded a new company and made a new game the world ended up with ArenaNet and Guild Wars. But even before then Strain was a name to be reckoned with, having been a lead programmer on World of Warcraft and instrumental in StarCraft's and Diablo's development at Blizzard.
He's what can be described as MMO royalty, and he has ripped off his NCsoft suit to reveal his spandex developer costume once more and flown off to found Undead Labs. Better still, he's decided to make a console MMO about zombies. Zombies.