One of the biggest problems that a lot of potential players face when choosing to play Age of Conan is that keeping up with the Joneses can get pretty ridiculous if the endgame population has a year of solid playtime ahead of you. When a game experiences a sharp decline in population or just a decline in population in general, the predictable result is that, after the dust has settled and the much lower subscription numbers are stabilized, you're essentially left with the distilled and dedicated player base; a group that can be a pretty daunting obstacle for players who want to quickly get into endgame PvP and PvE.