Kotaku: It wasn't my idea to start a clothing line. It took some convincing, gentle arm-twisting from a friend who often knows me better than I know myself. That coercion worked. We started a business.
And I had no idea what I was getting myself into at the time.
Looking back, the timing of founding Meat Bun, our video game-themed t-shirt line, makes sense. It started in Tokyo, following an afternoon pounding the pavement in Harajuku, a fashionable slice of Tokyo nestled between Shinjuku and Shibuya. The area attracts the fashion conscious, from outlandish cosplayers to street fashion freaks.